Definitions
Provide any one definition of selling
Selling is face-to-face communication with a customer that can result in a sale.
Selling is a transaction between the seller and the prospective buyer or buyers (the target market) where money (or something considered to have monetary value) is exchanged for goods or services.
“The term ‘selling’ can be defined as the exchange of value, or the process where a buyer sees the value (Buyer’s POV) in paying a company or a seller an agreed price for a product or service that they want delivered. All selling starts via a ‘sales process’.”
In how many seconds, do people tend to form a first impression about you?
7-12 seconds
What types of need require the salesperson to exert additional effort in persuading and convincing the customer to purchase a product or service?
Manufactured need
How would you define "value"
The customer's point of view based on whether the product or service has significant benefits that far outweigh the sacrifices needed to obtain it or the inherent disadvantages of the same.
5
Developing what types of products/services would reduce the efforts of the salesperson to sell?
Products that satisfy an Organic Need
What is social selling?
Social selling is a lead generation strategy designed to help salespeople directly interact with prospects through social platforms.
What are the 6Cs of Social Selling?
Credibility
Connections
Content
Conversations
Consistency
Conversions
What are 4 areas that you need to study about your customers in order to be able to identify your target market (potential customers)?
Demographics
Psychographics
Pain points
Digital Buying Behaviour
Virtual selling is the collection of processes and technologies by which salespeople engage with customers remotely, with both synchronous and asynchronous communications.
Name the steps of the Sales Process in the right order
Prospecting, Qualifying the customer, Meet and Greet
Understanding Customer Needs
Presenting the Product
Overcoming Objections
Closing the Sales and Additional Sales
Indicate any 4 aspects of your LinkedIn Profile that you can work on to develop your professional personal brand.
Picture
Headline
Descriptive "about" statement
Frequent posting including thought leadership content
Share content
Recommendations given and received
Endorsements