In 2019, Visionworks was acquired by this insurance company.
What is VSP?
The most popular network TV comedy amongst our core target.
What is 'Mom?'
'LWYS' is the acronym for this Visionworks customer satisfaction guarantee.
What is "Love What You See?"
Visionworks organizes their frames by this and price to make finding the perfect pair of glasses simple.
What is shape?
This is the number of customers Visionworks seeks to capture in FY20.
What is 4.5MM?
Aside from "industry giants" and "eCommerce retailers" this is the third type of competitor Visionworks is up against.
What are "big box retailers?"
The form of communication you receive 24-hours after you pick up your glasses from Visionworks to ensure you love everything about them.
What is a text?
Some Visionworks competitors spend as little as this much time giving an eye exam.
What is 3 minutes?
It has been said that these words describe this about Visionworks - "Visionary, No Nonsense, Genuine."
Visionworks brand personality
This is the category of eyecare retailers that currently has a 34% share of the Visionworks core target?
What are independents?
The number of days you have to return your glasses if you aren't satisfied for any reason.
What is 100?
This tool at Visionworks tells you your out-of-pocket costs while you shop, so there are no surprises at checkout.
What is the Benefits Maximizer?