PR 202
This is anything that was paid for in support of your brand or campaign.
What is paid media?
This is WE Communication's founder.
What is Melissa Waggener Zorkin?
This is the President of North America.
What is Dawn Beauparlant?
This is one of the culture benefits at WE.
What is Live?
This is the kid who recently went viral on Tik Tok.
What is Corn Kid?
This is the dissemination of information by an organization to address a crisis.
What is crisis communication?
This is the individual WE partnered with in 1984.
This is the head of Diversity, Equity and Inclusion.
What is Elizabeth Herrera Smith?
This is the overseas program at WE.
What is Global Exchange Program?
This was the hottest movie this past summer.
What is Top Gun Maverick?
These four steps of G.O.S.T. are important to implement when going through a PR campaign.
What is Goals, Objectives, Strategy, Tactics?
This is the year Melissa founded the Waggener Group.
What is 1983?
This is WE's Chief Talent Officer.
What is Kate Richmond?
This is the number of hours you can use for community service at WE.
What is 24 hours?
This is the second smallest state in the United States.
What is Delaware?
This is one of the fathers of Public Relations.
What is Edward Bernays?
This is the year the agency rebranded from Waggener Edstrom to WE.
What is 2015?
This is WE's President of International.
What is Kass Sells?
This is WE's lifelong learner culture benefit.
What is continuing education program?
This is the quarterback the Seahawks recently traded.
What is Russell Wilson?
This is the year Public Relations started.
What is 1900?
These are Melissa's first three clients at WE.
What is Mindset, Sequent Computer Systems and Microsoft.
This is WE's Chief Financial Officer.
What is Corey Kalbfleisch?
This is WE's social hashtag showing positive action, in action.
What is hashtag WEPEOPLEPOWER.
This is the money amount of the world record Powerball jackpot won this week.
What is $2.04 billion?