Day 1
On the mock call, what is the passing rate of the Overall Quality Score?
85%
What are the two types of targeting?
Acquisition
Retargeting
This is a set of features that make it easy for people to buy your brand’s photos and videos across Instagram.
Instagram Shopping
Conversions API is the answer of Facebook to Apple's iOS14.5 privacy changes.
No/False
What is "cynophobia"?
Fear of dogs
In Call Compliance, what is the call disclaimer that MEs are required to inform the advertiser?
Before we proceed, please be advised that this call will be recorded for training and quality purposes.
What are the three types of Non-Campaign Treatments?
Education
Expansion
Optimization
This allows you to highlight items from your catalog directly in your images and videos, so people can easily tap and learn more.
Product Tagging
What are the three ways in installing a Facebook Pixel?
Manual install
3rd party partner integration
Email instructions to developer
Who named the Pacific Ocean?
Ferdinand Magellan
Which 3 attributes are part of Sales Focused Area?
Call Agenda
Prep and Understanding
Discovery and Probing
What are the two types of treatments that an Accelerate Marketing Expert can pitch during the call?
Campaign treatment
Non-campaign treatment
This treatment/solution targets advertisers who have Quick replies enabled from a Facebook Page and directs the Advertiser to Click-to-WhatsApp or Click-to-Message products.
Messages
________ is a container that holds information about items a business wants to advertise or sell on Facebook, including product ID, description, image, price, and availability.
Catalog
What is the name of the man who launched eBay back in 1995?
Pierre Omidyar
How many calls per quarter do we provide to our Accelerate advertisers?
4+ calls
What is a solution that should be offered when the advertiser wants to improve the effectiveness of their marketing by comparing campaigns?
A/B Testing
In CBB (Cross border business), as you increase the amount you want to spend on conversion optimization, you may need to expand your target audience. What is the best tool that we can use?
Lookalike audiences
What are the 3 simplified methods in uploading a product catalog?
Bulk Upload
Manual Upload
Connect e-Commerce Partner
What is the romanized Arabic word for "moon"?
Qamar
What comprises the objection handling framework?
Acknowledge, Question, Position, Check
These are required topics for a treatment to action. There are core topics that drive high impact and are foundation for any campaign to run.
What are the objectives in the new Outcome-Driven Ads Experience?
This creates efficient and effective partnerships between retailers and brands. These ads allow brands to run performance marketing campaigns for their products, and in turn these ads direct traffic to a retailer partner's website, mobile app or store to complete the purchase.
Collaborative Ads
How long is an Olympic swimming pool (in meters)?
50 meters