What is the first question for the 5 questions that matter?
Do I like you?
What is the common phrase for social proof heuristic?
Heard behavior
Sergeant Lentz spent too much time doing this during his meetings.
Talking about the national guard.
What is one way a salesperson can make a person feel important?
By listening to them and paying attention to their needs.
What are the three conditions that make social proof stronger?
Uncertainty, similarity, and numbers
Name three ways a salesperson can demonstrate likability, according to the presentation.
What are being polite, respectful, confident, positive, or thoughtful.
Why is trust important in sales?
It helps a customer feel confident about making their purchase.
Social proof is strongest when people feel ____?
Uncertain or unsure
This bias describes how people tend to trust those who feel familiar or similar to them.
What is similarity bias, or in-group preference?.