The BFS
Business Format SYstem
Miscellaneous
Prospecting
Products
Promotions
100

What is Step 1 of the BFS?

Prospecting

100
What is the theme for this years Convention?
Breakthrough
100

What is the purpose of a prospect list?

• To build a constant list of people who you can call regarding the WFG business opportunity and the services you offer.

• An all-the-time activity to build your WFG business.

100

I go up when the market goes up and when the market goes down I lose NO money, and I can provide tax free retirement. What am I?

What is IUL?

100

What promotion does one receive when they do 3-3-30?

Associate

200
What is Step 3 of the BFS
The Presentation
200

What are the 3 reasons for associates to come to the office in terms of achieving dreams?

1) to sell the dream to others

2) to resell the dream to themselves

3) to teach other how to sell the dream

200

How do you qualify the persons on the prospect list

“The Eight Qualifiers”

200

Jim wished he could have his 401K that has over $100,000 last for the rest of his life. What is an option to review? 

Fixed Indexed Annuity

200

What is 10 Licensed Associates | 3 direct legs | 75,000 base net points | $35,000 or more in rolling 12-month cash flow

Senior Marketing Director (Rolling 3 Months)

300
What does BFS stand for?
Business Format System
300
What is a KTP?
Kitchen Table Presentation
300

What market is the WFG system based on?

Warm Market

300
What does LTC stand for?
Long Term Care
300

What is 3 direct SMD legs | 500,000 base thru 1st net points?

Executive Marketing Director (Rolling 6 Months)

400
What is Step 2 of the BFS
The Approach/Contact
400

What does a trainee need to be?

Coachable

400

How does a person expand their warm market, especially if they feel their warm market is limited? 

Friendship Farming

• Friendship farming is one way to make new friends and acquaintances to add to your warm market.

• You should not go out specifically to “friendship farm” or “prospect,” but rather just be aware of the people

around you in the normal course of your day.

• Find ways to begin conversations with people.

• Don’t go prospecting; prospect as you go.

• Be courteous, be genuine, and don’t jump the gun with an invitation.

• Start with the intent of making new friends, rather than the intent of inviting someone.

400

An account used to set aside funds needed in the event of a personal financial dilemma, usually 3 to 6 months worth of income.

What is an Emergency Fund

400

What is 6 direct SMD legs | 1 million base thru 1st net points?

CEO Marketing Director (Rolling 6 Months)

500
What is Step 5 of the BFS
The Start-Up
500

Who is the author of "Tax-Free Retirement" that uses life insurance strategies 

Patrick Kelly

500

What are the 8 Qualifier's?

The Eight Qualifiers

1. 25+ years old

2. Married

3. Dependent children

4. Homeowner

5. Solid business/career background

6. $40,000+ household income

7. Dissatisfied with his/her current situation

8. Entrepreneurial

500

What qualifies for Long Term Care?

1) Conative impairment

2) Can not perform 2 out of the 6 Activities of Daily Living after 90 days

• Bathing

• Continence

• Dressing

• Eating

• Toileting

• Transferring

500

What is 9 Direct SMD legs | 1.5 million thru 1st net points?

Executive Vice Chairman (Rolling 6 Months)

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