Whimstay Metrics & Performance
Whimstay Facts
Industry Stats & Trends
Booking Behavior & Revenue Management
Booking Locations
100

What is the average booking value (ABV) for a Whimstay reservation?

What is 100k-1400k

100

How does Whimstay differ from OTAs like Booking.com

What is Whimstay focuses exclusively on last-minute stays

100

Which OTA has the highest service fee for guests booking vacation rentals?

What is Airbnb


100

Properties with _____ number of bedrooms are booked the most

What is 1-2 bedrooms

100

What U.S. state generates the highest revenue for vacation rentals annually?

What is Florida

200

What percentage of Whimstay properties are located in vacation hot spots (e.g., beach, mountain, lake)?

What is 75%

200

What was Whimstay originally called?

What is Wemaste

200

Which demographic is most likely to book vacation rentals in the U.S.?

What is Millennials 

200

What’s the major reason travelers prefer vacation rentals over hotels?

What is more space

200

DAIIILLLYY DOUBLEE! What U.S. city has some of the strictest vacation rental regulations

What is New York City

300

What is the most common length of stay for a Whimstay guest?

4 nights

300

What percentage of Whimstay bookings are made on a mobile device?

75%

300

What percentage of U.S. travelers have stayed in a vacation rental at least once?

What is 60%

300

What percentage of Whimstay Bookings are through mobile app?

What is 67%

300

How many countries does Whimstay currently operate in?

What is 27

400

What 3 states (in order) are booked the most on Whimstay?

What is 1. Florida, 2. South Carolina, 3. California

400

What are two key factors that influence a property’s ranking in Whimstay’s search results?

What are discounting competitiveness and reviews

400

What’s the most common lead time for vacation rentals in drive-to destinations?

What is 7-14 days

400

TRUE OR FALSE: The majority of our bookings come from US Metros

What is True

400

Which U.S. city has seen the largest increase in vacation rental bookings in 2023?

What is Nashville, TN


500

What day is the biggest check in day on Whimstay?

What is Friday


500

In what percentage of cases do Whimstay properties experience increased weekday bookings compared to weekends?

What is 50%

500

What was the total global revenue of the short-term rental industry in 2023?

What is $100 billion

500

Besides Vacasa, which PMC has had the most booking volume?

What is Cabins for You


500

What is the most popular international vacation rental destination for U.S. travelers

What is Mexico

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