Businesses
Marketing
Finance
Social Media
Freelance
200

This term refers to the design for the successful operation of a business, identifying revenue sources, customer base, products, and details of financing.

Business Model

200

After launching a new business, this is likely the first marketing campaign you will need to launch to make people aware of you.

Brand Awareness Campaign

200

These are the 3 main types of finance covered in this course.

Personal, Corporate, and Public

200

This social media site, frequently used by video content creators, was launched in 2005.

YouTube

200

This is a written synopsis of your career accomplishments in paragraph form.

Biography

400

Sysco Foods is a company that delivers food items to restaurants such as meats, vegetables, sauces, and spices. They are what type of business model?

Distributor

400

The acronym SMART in regards to a SMART Goal refers to these 5 elements of goal-setting.

  • Specific
  • Measurable
  • Attainable
  • Realistic
  • Time-Bound
400

This is a resource that has value and could be converted into cash.

Asset

400

Google ads are examples of this type of paid advertising used in social media to promote websites by increasing their visibility.

Search Engine Marketing (SEM)

400

Press releases are newsworthy statements delivered to the media. They must end with these symbols to denote the end of the release.

###

600

The primary aim of this type of business is to ensure revenue is greater than or equal to costs.

Nonprofit

600

This measurement allows you to track how much you spend on a marketing element in comparison to how much you profit from the marketing element.

Return On Investment (ROI)

600

This type of funding is most popular with new small businesses, requires documentation, and does not give up control of any parts of the business.

Bank Loan or SBA Business Loan

600

These time-based metrics are used as social media metrics to gauge the success of goals.

Key Performance Indicators (KPIs)

600

This approach to making money involves having multiple revenue sources.

Portfolio Approach

800

This formal document contains business goals, the nature of the business, and is often used to secure funding.

Business Plan

800

This document assists organizations in ensuring their logo, colors, and likeness are being used correctly among their partners.

Brand Guide

800

These help you reduce the amount of taxes you will owe since they are expenses directly related to the operation of your business.

Deductions

800

This is the alphabet letter used to denote the number 1,000 in metrics such as "Cost Per Thousand."

"M" (CPM)

800

This is your annual profit for the year after accounting for expenses and taxes.

Net Income

1000

Down the street is a McDonald's at Harry and Hillside operated by Lane Enterprises. What business model is Lane Enterprises?

Franchise Model (Franchisee)

1000

DAILY DOUBLE!

This is the ROI for a marketing campaign that spent $2,500 and earned $10,000.

300% or "3:1 Ratio"

1000

This tax form is used by employers and freelancers to track & report income from contract work.

1099 Form

1000

DAILY DOUBLE!

This is the CTR and CPC for a $5,000 Google Display Ad campaign that was seen by 250,000 people and clicked on 1,750 times.

CTR 0.7% and CPC $2.86

1000

Taxes must be paid this frequently for freelancers and sole proprietors.

Federal: Quarterly & Annually

State: Annually

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