International Impact
What is one economic benefit of hosting an international sporting event?
Increased tourism, job creation, revenue, global exposure
Name one way money drives sports and entertainment.
Salaries, sponsorships, broadcasting rights, facility construction
What must companies consider before entering international markets?
Culture, language, economy, laws, currency
Define multiculturalism.
Inclusion of multiple cultures within society or industry
How does tourism help local businesses?
Increased spending at hotels, restaurants, transportation
How do international events increase brand recognition?
Global media coverage, sponsorships, worldwide audiences
How can politics influence sports and entertainment?
Public funding, laws, travel policies, equality legislation
Why might a product need to be adapted for another country?
Different cultural preferences and customs
How does diversity benefit organizations?
Broader audience, new ideas, stronger teams
Why is tourism important to the economy?
Creates jobs, generates tax revenue, stimulates growth
Name two positive impacts international events have on host cities.
Tourism growth, infrastructure development, job creation, global attention
Why are broadcasting rights financially important?
They generate major revenue and expand global audiences
What is one benefit of global communications?
Instant worldwide promotion or increased fan engagement
What barriers did female athletes face before Title IX?
Limited opportunities, less funding, fewer scholarships
What is multigenerationalism?
Multiple generations traveling together
Explain one potential risk of hosting a major international event.
High costs, security concerns, political issues, economic risk
Give one example of government involvement in sports.
Funding stadiums, enforcing Title IX, hosting events
How does social media impact global sports marketing?
Connects with international fans instantly and increases revenue
What did Title IX require schools to provide?
Equal opportunities for females in education-based athletics
Why is multigenerationalism important to resorts and theme parks?
Appeals to all ages, increases attendance and repeat visits
What U.S sport league routinely recruits international players?
MLB...Major League Baseball
Define 'censorship' and name the country that utilizes this within their movie industry.
Censorship is the act of altering or editing media that is considered objectionable. China
Define 'global trends'.
The world-wide direction of sports and entertainment.
Define 'Title IX'. What year was Title IX enacted?
Title IX is an amendment to federal education law that prohibits discrimination on the basis of gender in federally funded school programs. 1972
Define 'direct economic impact'.
This is the total amount of new spending resulting from an event or attraction.