Sales Process
When you import a customer from Zoom Info into SF, it becomes..
a lead
This is the most common
White Bopp
This is the most popular finish for WP
Matte Lam
This is our main competitor
Lorpon Labels
This is the file format for images we need
PDF (high res PDF)
What is the first stage of a lead?
Raw/Cold
This is what a customer would use to complete a "see through look"
Clear Bopp
This is the shiniest finish we offer
What is one thing our competitors do better than we do?
Flexo/embellishing/foiling
What is the name of the line around the outside of the image where we curt
Die Line
When a lead is in "working" what does that mean
Email sent via Outplay
How would you create a gold-ish look?
silver bopp, gold overlay
This is what the lamination process looks like
Explain
What is something we cannot do that we're seeing a lot of in the industry
Pouches
Customer sends you art - just a random file - what should you do with it to quote?
How does a lead become Engaged?
Positive buying signal or engagement from customer
I want plastic labels on ice cream, what should I use?
Freezer bopp
This is what the UV process looks like
Explain
What is the name of our competitor in BC?
Summit
This is our default margin
30
What are the steps in SF you do when a customer wants to get a quote and he/she is still in "lead"
Change lead to converted, create Opp
I want the fancy type of paper like wine, what's that called?
Estate 4 or Estate 8
Explain when you would use CMYK + White
clear bopp
List three ways we beat all our competitors
Speed of service
No MOQ
Price
Customer Service
Explain wind direction and what are the most common ones?