DMA
This is our audience measurement tool supplying ratings and viewership information about our programming
What is Nielsen?
It will be Season 27 for this CBS prime program that airs Wednesdays 8-930p, Thursdays 8-9p and Sundays 8-9p and is hosted by Julie Chen Moonves while viewers watch a group of people living in a house and competing for Head of Household.
What is Big Brother?
Currently hosted by Drew Carey and airing M-F 11a-12p, this game show is TV's longest running game show and has been on air since 1972. C'mon Down.
What is the Price is Right?
O&O stands for this, and would include display ads and pre-roll sold on wlfi.com
What is Owned & Operated?
This group owns NBC16, FOX 16 and ABC35?
What is Coastal TV Broadcasting Group/Star City?
There are 210 DMAs in the United States that represent size of the market by HHs and Lafayette, IN ranks here
What is 189?
This Monday 8p show tells the story of the Butlers unlikely friendship with their newish neighbors the Johnsons and stars Max Greenfield, Cedric the Entertainer, Beth Behrs and Tichina Arnold.
What is The Neighborhood?
Audience members dress up in costumes to get host's Wayne Brady's attention to play on this game show that airs M-F 10a-11a
What is Let's Make a Deal?
Some sell this digital product as a blended short/long form, we have a package for long form at a $48 CPM and it should be an extension to all broadcast TV advertisers' campaigns
What is OTT? Long form equates to higher completion rates for your clients' spots and is more often viewed on CTV
She is the current GM at Star City
Who is Sabrina Israel?
There are this many counties in our DMA
What is 11?
A spinoff from Friday night Blue Bloods, this drama stars Donnie Wahlberg and will air in the Blue Bloods spot Fridays at 10p.
What is Boston Blue?
For over 50 seasons, this daytime drama has been enteraining viewers with rivalries, romance, hopes and fears of the Newman, Abbott, Baldwin and Winters families airing M-F 1230p-130p.
What is The Young and the Restless?
This digital product can help clients capture leads, schedule appointments, send email marketing, manage social media and much more
What is WeLevel?
Our NFL sales are up against NFL on ABC, NBC and FOX on these days/nights and our advantage is this
What are Monday and Sunday nights and Sunday afternoons? Advantage is we offer more Colts games, viewers stay tuned in to our entire afternoon games whereas they tune out after the half on ABC and NBC, and we have the highest average NFL ratings
There are this many HHs in our DMA
What is 74,620?
This CBS single camera workplace comdey airing Mondays at 830p takes place in a location that most of us dread going to and are annoyed before we even walk in the door
What is DMV?
Colts NFL games on CBS have an A25-54 rating of this and should sell for $500 minimum
What is 10.2?
Foodie Fridays and our new Boutique Bananza can be found in this section of WLFI.com
What is the Deals section?
What are Obituaries?
These 2 counties make up our Metro
What are Benton and Tippecanoe?
This CBS crime drama Mondays at 10p pairs a fast talking, rule breaking CIA officer (Tom Ellis) with a by the book seasoned FBI agent to investigate cases in NY.
What is CIA?
When selling College Football on CBS these talking points help drive your rate up
What are demand for live sports, BIG 10 games, Purdue on 9/13, Indiana on 9/27 and 11/8, Army/Navy game on 12/13?
Setting up this digital offering on our website allows the client to ask 2 lead generating questions when users sign up. Think Pet of the Day
What is a Contest?
There are 51 of these within listening range of Lafayette, IN
What are radio stations?