Who are the target users of our Verified & Passportable Financial Identity?

45M mobile Europeans who face barriers accessing loans, rentals, or other financial products because their credit history isn’t visible to local banks:
Expats, daily commuters, returning citizens, foreign property buyers, nationals living abroad, ...
What is the main problem Mifundo helps banks solve for expat customers?

Assessing creditworthiness across borders.
Among all countries, those currently represent our second and third largest volume of queries.
Denmark (19) and Norway (19).


Name the only fintech company ever got the grant and funding from EIC.

In our GTM model, this function is responsible for turning leads into closed deals, and also feeding back objections and needs from the field.
Sales

Describe our Verified & Passportable Financial Identity (B2B+B2C) concept to a friend.

A personal Verified & Passportable Financial Identity that lets users view, manage, and share their verified credit history from their home-country credit bureau with banks or lenders in another EU country.
In the typical B2B user journey, when is the moment where Mifundo “enters the story” between customer and bank?

When the customer applies for a loan and the bank needs more data about them.
From the list above what are the countries where we have full data coverage (CB and open banking)?
Austria, Belgium, Bulgaria, Czechia, Denmark, Germany, Spain, Switzerland
Czechia, Denmark, Germany, Spain
What was the first country Libra consulted?

* 17 first queries were made before another country (Norway) appeared.
In our GTM model, this function is mainly responsible for turning product decisions into messaging, campaigns and content.
Marketing

Decsribe our Cross-Border Credit Data Platform (B2B) concept to a friend.

An Europe-wide data platform connecting national credit bureaus and other data sources, giving banks instant access to verified and standardized foreign credit information.
What are the main types of data sources we combine to build an international credit profile?

Credit bureau data and open banking transaction data.
We have 17 CB contracts signed (15 integrated):
Czechia, Denmark, Estonia, Germany, Ireland, Italy, Lithuania, Malta, Moldova, Norway, Portugal, Romania, Spain, Sweden, Switzerland, UK, Ukraine
Which are those missing open banking data?
Malta, Moldova, Switzerland, Ukraine
Name the banks we have the contract signed with and their current status.
Libra - pilot passed
Caixa - pilot in progress
Alpha - pilot upcoming
This team rarely joins sales calls, but without their work on environments, monitoring, security, and bank integrations, every pilot and go-live would simply stop working.
IT / engineering

Decsribe our Matchmaking Service (B2B+B2C) concept to a friend.

It is like Tinder - a matchmaking layer built on top of the Mifundo V&P Financial Identity that connects consumers with participating banks across the Europe.
After we collect data and transform it, this is what the bank’s risk team actually receives from us.

A structured and standardized credit report with metrics and insights, like income, liabilities, payment behaviour and risk indicators, not just raw data.
Describe our data coverage in the top 5 biggest countries in Europe:
Ukraine, France, Spain, Sweden, Germany
Ukraine: CB
France: open banking
Spain: CB + open banking
Sweden: CB + open banking
Germany: CB + open banking
When (month and year) did we launch the pilot with Libra Bank?
January 2024
In our GTM engine, this team sits between tech and business: they decide what we build and for whom, translate bank and user needs into concrete features, say “not now” to nice ideas, and keep the roadmap aligned with our strategy and constraints.
Product

Decsribe our Back-Reporting Service (B2B) concept to a friend.

A two-way reporting service that allows banks to send verified loan-performance data back to the borrower’s home-country credit bureau through Mifundo’s network.
In our demo story, there are 2 types of customer we often use to illustrate our value. Who are they?

An EU expat moving to another country and applying for a home loan (like Keiu).
An EU citizen who wants to have a holday home in southern Europe. (like all of us)
What is the number of different countries where Libra has requested data and we have billed the response?
9 - Denmark, Ireland, Italy, Lithuania, Malta, Norway, Portugal, Sweden, United Kingdom.
Name the 3 first integrated bureaus (after Estonia)?
POL (BIK) - Created 24 September 2024, Resolved 12 November 2024
GBR (Equifax) - Created 18 September 2024, Resolved11 November 2024
DEU (Schufa) - Created 2 October 2024, Resolved 11 November 2024
What is the mind-set change we need to take from now on?

Switching from building the product to selling it -> from 70% data coverage to 2M ARR by 31.12.2026.