Media
Legal Issues and Social Responsibility
Online
The 4Ps
Grab Bag
100
In an effort to rebuild its lineup and boost its declining audience, this cable news network recently debuted a new prime-time show that pairs the liberal Eliot Spitzer with conservative newspaper columnist Kathleen Parker.
What is CNN?
100
This Minneapolis-based discount retailer has moved into large cities in recent years with little community or governmental opposition despite employing nonunion workers.
What is Target?
100
This practice involves harvesting online conversations and collecting personal details from social-networking sites, résumé sites and online forums where people might discuss their lives.
What is scraping?
100
No longer the only place to buy the week's groceries, these retailers are pumping more money into advertising to fend off competition from mass discounters, drug stores and even dollar stores.
What are supermarkets?
100
This popular cable network best known for its Man vs. Wild series is set to air a documentary on the rescue of the Chilean miners.
What is the Discovery Channel?
200
John Malone will serve as interim chairman of this music-industry powerhouse that operates the Hard Rock Casino Albuquerque Presents The Pavilion (formerly Journal Pavilion) located in Albuquerque's Mesa Del Sol development.
What is Live Nation?
200
This beverage maker has scrapped plans to stage a record-setting space dive—with a parachutist jumping out of a balloon from an altitude of 120,000 feet—due to a lawsuit by an entrepreneur who says the Austrian company stole his idea.
What is Red Bull?
200
This start-up company bills its technology as "bookmarks for banner ads" or "TiVo for advertisements."
What is AdKeeper?
200
Long a market leader in brawny pickup trucks, this auto makers is now trying to slim down by focusing on smaller engines and better fuel economy for its best-selling line of pickups.
What is Ford?
200
Best known for capturing many of our life "moments," this company's new edgy ads, which feature hip-hop endorsers, are a tacit admission that it needs something different to boost digital-camera sales by reaching younger, trendier consumers.
What is Kodak?
300
This media company added 334,727 net subscribers in the third quarter and is being investigated by several states for how it handles subscription cancellations and automatic renewals, among other things.
What is Sirius XM?
300
A lawsuit moving through a California court alleges this online company violated federal and California law and breached a contract with users when it sent data to advertisers that could identify users without their knowledge.
What is Facebook Inc.?
300
Biz Stone, the co-founder of this microblogging service, is being featured in a round of TV, print, and digital ads for Stolichnaya vodka.
What is Twitter?
300
Just a year after launching India's cheapest car, this auto maker launched a new model to its product mix that breaks from its reputation, a seven-seat crossover that combines the features of a minivan with a sport-utility vehicle.
What is Tata Motors?
300
This company has deployed a "lean team" to study every move its employees make in order to shave seconds off each order.
What is Starbucks?
400
This television giant is demanding increases in payments from Cablevision in return for its programming, and the cable giant is balking.
What is Fox? or What is News Corp.?
400
This oil giant's new ads, designed to evoke anti-industry posters, feature slogans such as "Oil companies should put their profits to good use" and "It's time oil companies get behind renewable energy."
What is Chevron?
400
This company announced last week that its display-advertising business was on track to generate global revenue of $2.5 billion in the next 12 months.
What is Google?
400
The U.S. beer division of London-based drinks giant Diageo PLC is making one of its biggest marketing pushes in the U.S. in years to bolster sales, including a sports-themed advertising campaign and the introduction of two new versions of this popular Irish stout.
What is Guinness?
400
After "Lobo" was adopted as the UNM's nickname in 1920, it was not long thereafter that a real Lobo became the mascot. However, in the late 20s, a child teased the wolf and the child was bitten at one of the games and UNM officials were forced to dispose of the wolf. A human mascot named "Lobo Louie" was introduced in this decade.
What is the 1960s?
500
The Daily Beast news website is in talks over a possible merger with this news magazine.
What is Newsweek?
500
This national retailer agreed to pay $75 million in fines for allowing repeated purchases of a key ingredient in the making of methamphetamine in at least five states that also led to a spike in Southern California drug trafficking.
What is CVS?
500
Japanese e-commerce company Rakuten Inc. on Tuesday opened an online shopping mall in this country, attempting to tap the nation's burgeoning Internet sector.
What is China?
500
This type of transporation involves carrying containers that can be hauled by at least two types of transportation, such as trains and trucks.
What is intermodal?
500
Ms. Harriet Jenness, a faculty member who taught drawing, delsarte (drama), penmanship and music, suggested a change from these original school colors because they did not give a true feeling of New Mexico. She suggested the crimson evening glow of the majestic Sandia mountains to the east. The silver came from when students and faculty took picnics in the Sandias and noted the Rio Grande looked like a silver ribbon winding through the valley below.
What are black and gold?
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