Marketing Strategies and the Media
Influences on alcohol and binge drinking
Effects on the community
Effects on relationships
Random
100
List 3 techniques used by the media to entice consumers.
- Music - Colour - Camera angles - Gaze/eye line - Voice
100
True or False: Amphetamines include a large and varied group of synthetic agents that stimulate the central nervous system.
True- small doses of amphetamines improve alertness, lessen fatigue and generally elevate mood.
100
What is one impact of smoking on the community?
- Littering of butts - Pollution - Secondhand smoke (Passive smoking)
100
Give 3 examples of relationships that could be impacted by your decisions.
- Family - Friends/peers - School community - Neighbourhood - Local clubs (sporting clubs, scout groups, volunteer groups) - Self reputation
100
There has been a decrease in tobacco smoking trends?
Yes. There has been a drop (20% decrease) since 1985.
200
What impacts can the media have on our decisions?
The media can impact our perception of an item or behaviour which may cause the belief or acceptance of what is being advertised.
200
For a female, drinking over 2-4 standard drinks in one sitting is classified as binge drinking?
Yes. Females consuming more than 2-4 standard drinks in one sitting are at a medium to high risk and are classified as binge drinking.
200
What initiative has the Government brought in for the next thee years on cigarettes?
An increase in taxes on cigarettes by 12.5% every year for 3 years.
200
What is fetal alcohol spectrum syndrome caused by?
A mother drinking during her pregnancy.
200
The most effective way for consuming drugs is?
Inhaling followed by injecting
300
Refer to one of the commercials shown at the start of the unit. Discuss what marketing strategies are being discussed and why it was effective.
1. XXXX Gold Beer 2. Tooheys Street Party 3. Tobacco- Never give up giving up 4. Red Bull- Gives you wings
300
Can eating bread, drinking coffee, taking a hot shower or exercising can decrease the BAC (Blood Alcohol Concentration) of an individual?
No. The only factor that can decrease your BAC is time. It takes approximately 75-90minutes to process one standard drink (10mg of alcohol).
300
Name a sporting personality who has been caught for drugs in sport. What impact did this have on the sporting community? (if stuck refer to 'Andrew Johns' article)
Choice by students. Can refer to 'Andrew Johns' Article.
300
What are three impact of fetal alcohol spectrum syndrome?
- growth deficiency - selective hearing - clumsy - poor behaviour - poor attention skills - dysfunction of the CNS - plenty more
300
Give three long term effects of drinking alcohol heavily.
- Effects on the nervous system - Cardiovascular effects - Liver disease - Cancer - Chronic inflammation of the pancreas
400
Why does music have an impact on how teenagers may perceive the 'party' lifestyle?
Music can be catchy and teenagers may choose to follow the look or actions of a celebrity as their role model. The actions of this celebrity such as smoking or heavy binge drinking may influence the teenager to believe it is the only way to 'party' and have fun and is the 'cool' lifestyle.
400
Give 2 examples of influences on drinking alcohol.
- Friends/peers - Family - Stress - Boredom - Pressure - Image that everyone else is drinking
400
Give 2 impacts of drink driving to the community?
- Taxes to pay for injuries caused by drink driving - Death to members of the community caused by a drink driving accident (pedestrian or other driver) - Destruction to property (houses, poles, shops, roads)
400
Outline the four roles that a child who is part of a dysfunctional family due to alcoholic problems may assume.
>Family hero- Tries to divert attention from the problem by being too good to be true >Scapegoat- Draws attention away from family's primary problem through delinquency or misbehaviour >Lost child- Becomes passive and quietly withdraws from upsetting situations >Mascot- Disrupts tense situations by providing comic relief
400
The most common drug used in Australia is?
Alcohol
500
Create a catchy jingle to sell a product from your school canteen.
Student vote on points given.
500
Discuss or role play how you can solve this scenario in a positive manner. 'You promised your family that you would not drink. A friend starts teasing you because you are not drinking…'
You promised your family that you would not drink. A friend starts teasing you because you are not drinking…
500
How did Andrew John's overcome his drug addiction?
Seeking professional treatment and counselling
500
Role play the use of conflict resolution. 'you have come home drunk from a party after your parents told you not to drink. they are very angry with you.'
1. Focus on one topic at a time, and make other preoccupations clear 2. Stop the action and cool down before things get out of control 3. Be specific in your criticisms or praises 4. Learn to 'edit' what you say before you say it 5. Think about possible solutions that involve compromises for both parties 6. Never think in terms of winning an argument
500
What does nicotine do to the cilia hairs found in the lungs? A) Instantly destroys the cilia hairs B) Thickens the hairs so they can't function properly C) It impairs the cleaning function of the cilia by paralysing them D) It accumulates nicotine on the cilia hairs
C) It impairs the cleaning function of the cilia by paralysing them
M
e
n
u