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100

MSM stands for this.

What is the Morehouse School of Medicine?

100

The year in which MSM was founded.

What is 1975?

100

The school is located in this city, which is home to major public health organizations like the CDC and HRSA, providing unique opportunities for MSM students.

What is Atlanta, Georgia?

100

Morehouse School of Medicine is one of only four of these types of medical schools in the United States, specifically focusing on minority and underrepresented student populations.

What are historically Black medical schools?

100

Mission Statement for MSM.

What is, "Leading the creation and advancement of health equity to achieve health justice"?

200

This MarComm team member appeared on the hit Netflix TV show “Stranger Things.”

Who is Kaleb C.?

200

Member of the MSM MarComm team who majored in Pre-med, but changed routes to enjoy their 20's.

Who is Shondria C.?

200

This MarComm team member, known as the “Preacher in the Sneakers,” has a calling in ministry and is recognized for blending faith and fashion.

Who is Robert L.?

200

This MarComm team member started their sports journalism career because they were too clumsy to be a cheerleader.

Who is Amanda M.?

200

This MarComm team member took 8 years of piano lessons and is also part of the publishing team for three books.

Who is Jasmine C.?

300

This type of communication, often used in corporate settings, emphasizes transparency, consistency, and clarity to ensure that employees are well-informed about organizational goals, changes, and expectations.

What is internal communication?

300

In branding, this term refers to the unique set of perceptions and emotions consumers associate with a company, influencing loyalty and recognition.

What is brand equity?

300

This risk management strategy in event planning involves identifying potential hazards, assessing their impact, and implementing measures to minimize disruptions, ensuring a seamless experience for attendees.

What is a risk assessment or risk mitigation plan?

300

The four P's of marketing include product, price, place, and this final factor that involves outreach and advertising. 

What is Promotion?

300

In digital advertising, this metric measures the percentage of users who take a desired action, such as making a purchase or signing up for a newsletter

What is the conversion rate?

400

Morehouse School of Medicine is the only predominantly Black four-year medical school founded in the United States during this century.

What is the twentieth century?

400

Morehouse School of Medicine’s primary mission includes training physicians to practice in underserved areas, especially targeting these two groups.

Who are medically underserved minorities and socioeconomically disadvantaged populations?

400

This marketing strategy focuses on building long-term relationships with customers by providing value, support, and engagement, rather than focusing solely on transactional sales.

What is relationship marketing?

400

A SWOT analysis is a strategic planning tool that evaluates these four aspects of a business or event strategy.

What are strengths, weaknesses, opportunities, and threats?

400

In September 1978, Morehouse School of Medicine began operation as a two-year program focusing on this field, admitting its first class of 24 students with the mission of training physicians for underserved communities.

What are the basic medical sciences?

500

This individual was instrumental in founding the “Friends of Morehouse School of Medicine,” a giving circle that helped raise money for student scholarships.

Who is Ginger Sullivan?

500

All the presidents from the Morehouse School of Medicine.

Who are:

  • Louis W. Sullivan, M.D. (1981 – 1989, 1993 – 2002)
  • James A. Goodman, Ph.D. (1989 – 1993)
  • James R. Gavin III, M.D., Ph.D. (2002 – 2004)
  • David Satcher, M.D., Ph.D. (2004 – 2006)
  • John E. Maupin Jr., D.D.S., M.B.A. (2006 – 2014)
  • Valerie Montgomery Rice, M.D. (2014 – present)
500

This strategic communication framework ensures consistency in messaging across both internal and external audiences by aligning brand voice, corporate values, and stakeholder engagement to maintain transparency and trust.

What is an integrated communication strategy?

500

These five accrediting bodies ensure Morehouse School of Medicine meets rigorous standards in medical, public health, and continuing education.

What are the Southern Association of Colleges and Schools Commission on Colleges, Liaison Committee on Medical Education, Council on Education for Public Health, Accreditation Council for Continuing Medical Education, and Accreditation Council for Graduate Medical Education?

SACSCOC, LCME, CEPH, ACCME, ACGME

500

This is the name of all the members of the Marketing and Communications team at MSM.

Who are:

Covington, Shondria

Magdalenski, Amanda

Clark Jasmine

Bradfield, Jamille

Lambros, Demetrios

Martin, Michael

Harriston, Dorian

Comer, Kaleb

Landers, Robert

Anderson, Shante

Dean, Ellis

Ballas, Dean

Edmonds, Dayna

Morrow, Catrena

Campbell, LaShunda

Rose, Matthew

Triplett, Christopher

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