What does the autonomic nervous system divide into?
Sympathetic and Parasympathetic
What is the role of the hippocampus in storing memories
Memories are stored BY the hippocampus (NOT in)
What does UCS stand for
Unconditioned stimulus
Give two examples of secondary socialisation
TV, friends, social media, extended family, school etc
What are the first 3 stages of visual perception?
Reception, Transduction, Transmission
Broca's area is responsible for what?
Production of speech
Describe iconic and echoic memory
Iconic = visual sensory memory
Echoic = auditory sensory memory
Skinner!
What could we conclude from Milgram's (1963) experiment?
People will likely follow orders given from an authority figure even if it harms someone else
List two (out of a possible three) of the major theories on gender
Biological, cognitive and social
Name the main excitatory and inhibitory neurotransmitters
Glutamate and GABA
List three strategies to improve memory
Chunking, rehearsal, mnemonics
What was Albert conditioned to be fearful of, and what did he become fearful of?
A white rat
Anything white (stuffed toys, santa beard)
Name the 3 components of social influence theory
Compliance, Identification, Internalisation
List three limitations/ethical issues with Zimbardo's Stanford Prison Experiment
No informed consent, lack of control, no debriefing, lack of ecological validity, lack of population validity, violated the no harm principle
Name the areas of the brain involved in emotion
Limbic system
Amygdala
Prefrontal cortex
What are the two reasons we can have an encoding failure in memory
1) Pseudo-forgetting (memory is thought to be forgotten but was never encoded in the first place) and the consolidation processes was disrupted (by not paying attention etc)
Describe stimulus generalisation and discrimiation
Stim Gen = responding with the conditioned response to things similar to the stimulus
Stim Disc = responding to ONLY the original stimulus
Describe how the prisoners' status and power was reduced in the Stanford Prison Experiment
Given numbers instead of names
Told they had no power
Removed rights and privileges
What are the four personal characteristics that influence prosocial behaviour
Empathy, mood, competence, altruism
Name three functions of the frontal lobe
Decision making, reasoning, planning, consciousness of emotions
What are the three levels of processing memory
Structural, Phonemic, Semantic
Explain the difference between negative punishment and negative reinforcement
Negative punishment takes something away to decrease a beh while negative reinforcement takes something away to increase a beh
Describe Aschs' experiment and its findings
The line study - actors choose the wrong line as being the same length to see if the participant would conform with the group even though they were clearly wrong. Found people would conform due to normative social influence or informational influence
Name the 5 stages of Darley and Latanes model for deciding to help someone
Notice
Decide it is an emergency
Take responsibility
Decide how to act
Act