Business
Ethics
Marketing
Resume and Cover Letters
CP Requirements
200
True or False: You have to have a partner to start a business? 

False. You can be a Sole Proprietorship 

200

How many well know Ethics Frameworks are there? 

4

200

This is the term for a group of people identified as the most likely to buy a product or service. What is it?

Target Market 

200

This document summarizes your work experience, skills, and education to apply for a job. What is it?

What is a resume 

200
What does CP stand for? 

Career Programme 

400

Name 3 of the 4 business types that we talked about. 

Sole Proprietorship, Partnership, LLC, Corporation 

400

Which of the ethics framework is defined as 

"Following laws because they are part of the social contract that benefits everyone."

Social Contract Theory 

400

The '4 Ps' of marketing include product, price, place, and this fourth element. What is it?

Promotion 

400

This is the one-page document sent with your resume that explains why you're a good fit for the job. What is it?

Cover Letter 

400
How many hours of Service do you need? 

50

600
Name a Pro and a Con of a Limited Liability Company 

Pro: 

  • Limited Liability:

    • Members are not personally liable for the company’s debts and liabilities.

  • Flexible Management:

    • LLCs can be managed by the members themselves or by appointed managers.

  • Pass-Through Taxation:  

    • Profits and losses are passed through to the members' personal tax returns, avoiding double taxation

Con: 

  • Complexity:

    • Not as complex as a corporation, forming an LLC requires more paperwork and legal requirements than a sole proprietorship or partnership.

  • Limited Life:

    • In some states, an LLC may dissolve if a member leaves or passes away, unless the operating agreement specifies otherwise.

  • Self-Employment Taxes:  

    • Members may be subject to self-employment taxes on their share of the profits.

600

True or False: According to utilitarianism, it is always unethical to lie, even if the lie produces more overall happiness than telling the truth.

False. Utilitarianism focuses on maximizing overall happiness, so a lie could be considered ethical if it leads to a better outcome

600

This type of marketing uses social media influencers to promote a product to their followers. What is it?

Influencer Marketing 

600

A cover letter should be addressed to this person whenever possible to make it more personal. Who is it?

The Hiring Manager 

600

There are 4 types of service: indirect, direct, research and...? What is the 4th? 

Advocacy

800

Who pays taxes in a partnership? 

Like sole proprietorships, partnerships are not taxed separately; profits and losses are passed through to the partners' personal tax returns.

800

Name 2 of the 4 Ethics Frameworks 

Utilitarianism, Dentology, Virtue Ethics, Social Contract Theory 

800

What is it called when you make the same amount of money as you invest in a product?

Break Even Point 

800

When writing a cover letter, whose address is listed? 

Both the applicant and the recipient 

800

What is the name of the paper that you will write senior year in PPS? 

Reflective Project 

1000

Define "Double Taxation" as it relates to corporations. 

Corporations are taxed on their profits, and shareholders are also taxed on dividends they receive.

1000

This ethical framework argues that the greatest good for the greatest number should guide decision-making. What is it?

Utilitarianism 

1000

What is the difference between gross income and net income? 

Gross is before any deductions such as cost or taxes. 

1000
True or False: You should use ChatGPT to save time when writing cover letters? 

False!

1000

What are the IB testing requirements for CP? 

2 tests, 3 or higher on each.