AIDA Model
Is an acronym which stands for attention/awareness, interest, desire, action while using a model to explain the meaning
What is AIDA Model?
Building product awareness is under?
What is Product Promotion?
Customers will take action.
What is Action?
Is influenced by the type of product, the nature of the product, the stage of the product life cycle the product is in.
What is Promotion?
Attract the attention of a potential customers
What is Attention or Awareness?
Is promoting a specific item or type of product
What is Product Promotion?
Convince customers they want your product.
What is Desire
Raise the customer's interest by appealing to their senses.
What is Interest?