Brands

Product endorsement/
placement
Product endorsement/
placement

From the text p 6
Literature
100

From March 3rd 2025 To March 11th 2025

​When will the next fashion week take place ?​
100

Rihanna

Who is the latest muse of the “J’adore Dior” Perfume ?

100

LVMH

What company owns Dior and other prestigious brands like Louis Vuitton?

100

the Miserable



what is  the novel by victor hugo that deals with the struggles for justice in France?



200
​​​​​​Three stripes​​​​​​
What is Adidas’ signature design element?



200

Michael Jordan

Which athlete made the Air Jordan sneakers famous?



200

The calculator

What object does Sydney Toledano recommend leaving aside to better anticipate customer expectations?

200

The stranger



which Albert Camus novel begins with the famous sentences (Today, mother dead) ?

300
​A crocodile​



​​​What animal represents the Lacoste logo?​​​
300

Ray-Ban Aviators

What sunglasses brand saw a huge sales boost after being worn by Tom Cruise in Top Gun?



300

John Galliano

Which British designer left a lasting impact on Dior with his eccentric and avant-garde style?

300

Discourse on  the  Method

In which text did René Descartes lay the foundations of rationalism?



400

Because You’re Worth It"



What is L’Oréal’s famous slogan?



400

The Super Bowl



During which major event do many brands release high-profile advertisements, often with celebrity endorsements ?

400

Lancel

Which company did Sydney Toledano work for before moving to Dior?

400

Tomorrow ,at the dawn

In which poem does Victor Hugo pay homage to his daughter ?

500

Chanel No. 5

What is the most famous perfume from Chanel?

500

Known for its iconic Chuck Taylor sneakers

Which footwear brand gained significant exposure in The Karate Kid franchise ?

500

China

Which country became a key expansion market for luxury according to Sydney Toledano?

500

sartre

who is the author  of Being and Nothingness?