This appeal relies on credibility/character/ or status.
What is ETHOS.
Arguments that draw upon an audience's beliefs/values/assumptions.
What is LOGOS.
This appeal does NOT require or strive for certainty or formal validity.
What is LOGOS.
The "right" time to make an argument. The moment the message will be most relevant.
What is KAIROS.
DAILY DOUBLE!!!!!!!!!!!!!!!!!
Refers to the broader world of cultural, social, and political circumstances in which a text operates.
What is CONTEXT.
Rhetor is deliberately created within the work by the rhetor to be more creative.
What is invented ethos.
This appeal is the everyday, or informal reasoning that draws on common sense.
What is PATHOS.
The planned order of a message/ the deliberate organization.
What is arrangement.
Timeliness arises from a situation or event; window of opportunity.
What is SITUATED KAIROS.
A form a language used in a particular social setting.
What is REGISTER.
This appeal has a lot to do with power dynamics and standing in the community.
What is SITUATED ethos.
This rhetorical concept is of societal norms, conventions, customs, and traditions.
What is NOMOS.
The use of specific cases from which to draw a reasonable conclusion.
What is EXAMPLE.
A sense of urgency is constructed by the rhetor.
What is INVENTED KAIROS.
Commonalities that the rhetor attempts to establish with the audience. "Bridging"
What is IDENTIFICATION.
The following is an example of what specific appeal:
Securing goodwill (that one is trustworthy or protecting the audience).
What is INVENTED ethos.
DAILY DOUBLE!!!!!!!!!!!!!!!!!
This is the START of an information cycle.
What is exigence.
For a rhetor to acknowledg the legitimacy of reasonable ojections.
What is CONCESSIONS.
Using rhetorical terms to understand HOW a text works.
What is RHETORICAL ANALYSIS.
Are possibilities.
What are affordances.
True or False:
One's social status in relation to the audience affects the rhetor's persuasiveness.
What is TRUE> Situated ethos.
Most reasoning in the "real world" is this appeal, including advertising, politics, and personal arguments.
What is Enthymeme.
When a rhetor has an error in one's reasoning.
What is LOGICAL FALLACY
Images that function as modes of persuasion.
What is VISUAL RHETORIC.
These are limitations.
What are CONSTRAINTS.