The process of planning, pricing, promoting, selling, and distributing products to satisfy customers' needs and wants.
what is marketing
a device for recording the changes (increases or decreases) in the fundemental accounting elements
The various resources that an individual or organization owns.
what is Assets
The amount of money a business charges for items it offers for sale.
refers to the beliefs and behaviors that determine how a company's employees and management interact and handle outside business transactions.
what is Corporate culture
Consumers who purchase goods and services for personal use.
what is consumer market
the difference between the total debits and the total credits in an account
what is account balance
The monetary value of the ownership of an investment.
The principle that describes the amount of product available to sell and the willingness of customers that buy that product.
A business that legally has no separate existence from its owner
what is sole proprietorship
A formal written document communicating the goals, objectives, and strategies of a company
marketing plan
A = L + OE
assets=liabilities+owener's equity
what is the accounting equation
Financial securities that are made available for sale.
The percentage that a store has of the total sale in trading its area.
A legal form of business operation between two or more individuals who share management and profits.
what is partnerships
The process of analyzing and classifying customers in a given market to create smaller, more precise target markets.
what is market segmentation
an unwritten promise by a customer to pay at a later date for goods sold or services rendered
account receivable
A contract that obligates its holder to purchase or sell a commodity or security at a specific price on a given date.
what is Future
An inventory system that makes use of periodic counts of stock to ascertain stock levels.
what is Physical Inventory
are owned by their stockholders (shareholders) who share in profits and losses generated through the firm's operations.
what is Corporations
The output of goods and services produced by labor and property located within a nation.
what is gross domestic product (GDP)
accounts receivable that are noncollectable
what is bad debts expense/noncollectable accounts expense/loss form noncollectable accounts
The legal offering document for an investment in securities, indicating details of terms, fees and changes.
Prospectus
An inventory system that keeps track of stock items on a continual basis.
what is Perpetual Inventory System
is a corporate structure whereby the members of the company cannot be held personally liable for the company's debts or liabilities.
what is limited liability corporation