HEADLINES=LIFELINES
LINKEDIN GURUS
HUMAN-SPEAK
LINKEDIN POTPOURRI
LINKEDIN POTPOURRI 2
100

NAME ONE OF THE FIVE PRINCIPLES OF AN EFFECTIVE HEADLINE (HINT: THINK A-B-C-D-E)

WHAT ARE AUDIENCE, BENEFIT, CURIOSITY, DISCOMFORT (DISTRESS, PAIN), AND/OR EXIGENCY (URGENCY)?

100

THIS CLEVELAND/AKRON, OHIO LI GURU FEATURES A CHECK MARK NEXT TO HER NAME

WHO IS SUSIE SHARP?

100

THIS FOUNDER & CEO OF "HUMAN WORKPLACE" & "REINVENTION ROADMAP" AUTHOR ADVOCATES FOR HUMAN-VOICED RESUMES, NOT ZOMBIE PHRASES

WHO IS LIZ RYAN?


100

WRITTEN BY KEITH FERRAZZI AND TAHL RAZ, THIS BESTSELLING BOOK ENCOURAGES ITS READERS TO DO WHAT

WHAT IS "NEVER EAT ALONE"?

100

THIS EDINBURGH, UK LINKEDIN "DOCTOR" CREATED (AND POSTED ON HIS PROFILE) A PDF TO TEACH YOU HOW TO READ RUSSIAN IN 75 MINUTES

WHO IS DAVID PETHERICK?


200

ACCORDING TO THIS ADVERTISING LEGEND, ON THE AVERAGE, FIVE TIMES AS MANY PEOPLE READ THE HEADLINE AS READ THE BODY COPY

WHO IS DAVID OGILVY?


200

THIS CHICAGO-BASED "OTHER ANDY" LI GURU'S TAGLINE IS: "THE REASON I'M NOT SMILING? I'VE SEEN TOO MANY AWFUL LINKEDIN PROFILES TODAY."

WHO IS ANDY FOOTE?

200

THESE TWO NAMES ADORN ONE OF THE MOST PROMINENTLY USED READABILITY-SCORE INDEXES (NAME EITHER ONE)

WHO ARE RUDOLF FLESCH AND/OR J. PETER KINCAID?

200

WHAT PERCENTAGE OF JOBS ARE FOUND THROUGH PERSONAL NETWORKING?

WHAT IS 85 PERCENT?

200

THIS LINKEDIN GURU HEADS UP THE LIFELINE (LINKEDIN NETWORKING EDUCATION) GROUP, WHICH SERVES LINKEDIN MEMBERS SEEKING EXPERT ANSWERS

WHO IS VICTORIA IPRI?

300

WHAT LINKEDIN GURU FEATURES A LINKEDIN HEADLINE GENERATOR ON HER "LINKEDIN MAKEOVER" WEBSITE?

WHO IS DONNA SERDULA?


300

THIS COLUMBUS, OHIO LI GURU TENDS TO END EVERY LI CONVERSATION WITH A BOW, AND THE WORD, "NAMASTE"

WHO IS JEFF YOUNG?


300

WROTE THE BESTSELLING TONGUE-IN-CHEEK BOOK ABOUT PUNCTUATION, "EATS, SHOOTS & LEAVES"

WHO IS LYNNE TRUSS?


300

THIS JAPANESE CONCEPT OF "A REASON FOR BEING" ENCOMPASSES WHAT YOU LOVE, WHAT YOU ARE GOOD AT, WHAT THE WORLD NEEDS, AND WHAT YOU CAN BE PAID FOR

WHAT IS "IKIGAI"?

300

THIS LINKEDIN GURU IS LOCATED ON THE EXACT POLAR OPPOSITE OF US IN NEW JERSEY (PERTH, WESTERN AUSTRALIA)

WHO IS JO SAUNDERS?


400

THIS "CAREER THINKER" HOSTS FREE SEMINARS AT NEW YORK PUBLIC LIBRARY TO HELP JOB SEEKERS WRITE MORE EFFECTIVE LINKEDIN HEADLINES (AND PROFILES)

WHO IS THOMAS POWNER?


400

THIS LOCAL (PRINCETON, NJ) LI GURU IS KNOWN FOR HIS # #LINKEDIN #TIP FOR THE DAY

WHO IS ED HAN?

400

IN HIS 2005 BOOK, "ON BULLSH*T," THIS PHILOSOPHER WROTE, "THE BULLSH*TTER DOESN'T CARE IF WHAT THEY SAY IS TRUE OR FALSE, BUT RATHER ONLY CARES WHETHER OR NOT THEIR LISTENER IS PERSUADED"

WHO IS HARRY G. FRANKFURT?

400

BEFORE YOU SPEAK OR PUBLISH IN PUBLIC, YOU ARE ENCOURAGED TO T.H.I.N.K. (NAME ANY OF THE FIVE ADJECTIVES THAT COMPLETE THE "IS IT ...?" PHRASE)

WHAT ARE TRUE, HELPFUL, INSPIRING, NECESSARY, AND/OR KIND?


400

THIS PERSON IS CLAIMED TO BE THE MOST-CONNECTED PERSON ON LINKEDIN

WHO IS STEVEN BURDA?

500

HER LINKEDIN FORMULA CONSISTS OF WHO YOU ARE, WHAT YOU DO, RESULTS YOU’VE PRODUCED, AND CREDIBILITY OR PROOF.

WHO IS NOELLE GROSS?

500

THIS ONTARIO, CANADA-BASED LI GURU OFFERS PITHY, OFTEN TONGUE-IN-CHEEK INSIGHTS ON LINKEDIN TRAINING, COACHING AND MENTORING

WHO IS BRUCE JOHNSTON?

500

ACCORDING TO LINKEDIN, WHAT WERE THE 10 MOST OVERUSED WORDS IN LI PROFILES, AS OF 2018? (NAME ANY OF THE 10)

WHAT ARE: SPECIALIZE, EXPERIENCED, SKILLED, LEADERSHIP, PASSIONATE, EXPERT, MOTIVATED, CREATIVE, STRATEGIC, AND FOCUSED?

500

WHAT IS THE EASIEST STEP ONE CAN TAKE ON LINKEDIN TO REMAIN CURRENT IN ONE'S INDUSTRY OR AREA OF SPECIALIZATION?

WHAT IS "FOLLOW"?


500

IN A 1973 STUDY THAT HELPED FORGE HIS FAMOUS "THEORY OF WEAK TIES," OVER 80% OF SUBJECTS FOUND A JOB THROUGH A CONTACT WITH WHOM THEY DID NOT HAVE A CLOSE RELATIONSHIP

WHO IS MARK S. GRANOVETTER?