Nonfiction and media

News

100

Part of the news article that should grab the reader's attention 

Headline

200

Where should we find the journalist's name and location? 

The byline 

300

Place where the most important or newest information should go 

Headline, subheading (the higher the newer or more important)

400

Place where the oldest information in the article should go

The body paragraphs (the lower the older)

500

Two parts of a news article that can omit words

Headline and subheading

Editorials

100

A short statement of opinion 

Thesis

200

Uses logic to convince the reader

Logos

300

Uses emotion to convince the reader

Pathos

400

Uses authority to convince the reader

Ethos

500

Name of the group that opposes vaccination 

Anti-vaxers

Commercials

100

Short, catchy saying to sell a product

Slogan

200

Visual symbol for a company (like the golden arches) 

Logo

300

Usual runtime of a TV commercial

30 seconds or a minute

400

Used to indicate how every shot in a commercial will look

Storyboards

500

Stands out, is memorable, has no real connection to the product

Gimmick

Life stories

100

Author of the Diary of Anne Frank

Anne Frank

200

Author of the bestselling memoir from last year about her time in the white house

Michelle Obama

300

Life story written by someone else

Biography

400

Life story written by the person who lived it

Autobiography

500

Short section of a person's life

Memoir

Random

100

Yo quiero... 

Taco Bell

200

Product that tastes awful, and works

Buckley's cough syrup

300

Name of the "rant" personality who thinks Canadians should toughen up about weather

Rick Mercer

400

The old slogan for Ontario

Yours to discover

500

The new slogan for Ontario

A place to grow