Sports Marketing
What is the process of developing, promoting, and distributing products, or goods and services, to satisfy customers' needs and wants?
marketing
Who believed the spectator should have fun at games so he created exploding scoreboards?
Bill Veeck
IHSA and NCAA were created to make sure there was a balance between __________ and __________.
education and athletics
An amateur is anyone who plays sports without getting _________.
paid
What is all the marketing activities designed to satisfy the needs and wants of sports consumers?
Sports marketing
Lisa Leslie and Sheryl Swoopes are all part of what?
WNBA
True or False: The NCAA will help you negotiate a paying contract.
False
A professional athlete can get paid by their _____ and by ______________.
team, endorsements
Two major components: the marketing ____ sports and the marketing _______ sports.
of and through
ESPN was founded by whom?
Bill Rasmussen
Who is responsible for the college divisions; like Division 1, D2, and D3?
NCAA
Which type of games were created for WW2 vets and are typically for athletes with physical disabilities?
Paralympics
Who had the longest endorsement deal until his death in 1999?
Golfer Gene Sarazen
Who was a 1932 gold medalist that excelled at most sports including track, golf, basketball, and softball and was an impressive sports promoter?
Mildred "Babe" Didrickson Zaharias
Title ____ banned gender discrimination in high school sports.
IX or 9
Which games were first played in 1968 at Soldier Field for athletes with cognitive or developmental disabilities?
Special Olympics
Scriptwriter, producer, and ticket agent are all what?
Careers in sports marketing
Who was a 1962 Wimbledon champ that was named the first "Sportswoman" of the year by Sports Illustrated?
Billie Jean King
The amateur rule prohibited what kind of athletes from participating in the Olympics?
Professional
What is a style of sports that includes skateboarders, rollerbladers, and stunt bikers?
Extreme Sports