А
B
C
D
E
100

Investors wont take additional risk unless they expect to be compensated with additional return.

PRINCIPLE 1: The risk return trade off

100

A dollar received today is worth more than a dollar received a year from now.

PRINCIPLE 2: Time Value of Money

100

It is better to recieve money earlier rather then later 

The time value  of Money

100

an unincorporated business owned by one individual.

proprietorship

100

CFO stands for 

Chief Fianancial Officer 

200

Investors demand higher return for taking on added risk. 

The time value of money

200

Considering impact of taxes

Taxes bias 

200

Manager won't work for the Firm's Owners unless it's in their best interest

The agency problem

200

Difficult to measur a project's and an asset's risk is very difficult.

All risk is not equal

200

It is necessary to understand these principles in order to understand finance

10 priciples of Financial Managment 

300

cash flow are actually recieved by the firm and can be reinvested

Cash -not profit-is knig

300


Doing the right thing. Ethical dilemmas are everywhere in finance.

PRINCIPLE 10: Ethical Behavior

300

Some risk can be diversified away, and some cannot.

PRINCIPLE 9: All Risk is not Equal

300

Bias Business Decisions

PRINCIPLE 8: Taxes

300

The markets are quick and prices are right

Efficiant Capital markets

400

Why it's hard to find exceptionally profitable projects.

PRINCIPLE 5: The Curse of Competitive Markets

400

A problem resulting from conflicts of interest between the manager/agent and the stockholder.

PRINCIPLE 7: The Agency Problem

400

difference between the cash flows if the project is taken on versus what they will be if the project is not taken on.

PRINCIPLE 4: Incremental Cash Flows

400

An efficient market is characterized by a large number of profit-driven individuals who act independently.

PRINCIPLE 6: Efficient Capital Markets

400

It is cash flows not profits that are actually received by the firm and can be reinvested.

PRINCIPLE 3: CASH, not profits is KING