Marketing Concept
what is step one of the marketing concept
identify needs of customer
what is the definition of target market
A group of people at which a product is aimed
what is step two of the marketing concept
develop and market products and services
what are geographics
where someone is located
what is step three of the marketing concept
operate a profitable business
what are demographics
a statistic about a certain group of people
what is the definition of the marketing concept
creation and maintenance of satisfying exchange relationships
what are Psychographics
something about a certain group of people that can not be measured like a personality trait