Messaging
What is it called when a text is only limited to 160 characters
SMS
What are Banner Ads, and Popup Ads Considered...
Mobile Web Advertising
What is it when a Ad appears in a launched App
Mobile Application Advertising
What is it when a Ad usually runs before a user watches a video
Mobile Video Advertising
What is it when a user inserts brand content within games to catch the attention of potential customers
Mobile Advergaming
What is it when a text can use video, images, and can use up to 500 characters
MMS
What is it when ads load between pages of sites or apps
Interstitials
What is it when businesses use personal GPS to send Ads to people using the phone or who are close by?
Geo-location Advertising
Why do developers use Mobile Video
Too boost app revenue
Where can Mobile Advergaming be found
All Mobile Device App stores
What is a pro or advantage of messaging
Instant Transactions
What is a Advantage of Web Ads/Interstitials
Easy Access
What is a advantage of Web apps/Geo-Location
Location and Personalization
What is a Advantage of Mobile Video
Lower Costs
What is a advantage of Mobile Advergaming
Viral Potential
What is a Con or disadvantage of messaging
General distraction
What is a disadvantage of Web Ads/ Interstitials
Little room for errors up front
What is a disadvantage of Webs Apps/Geo-Location
User Costs
What is a disadvantage Mobile Video
Possible navigation issues
What is a disadvantage of Mobile Advergaming
Potential for bad users Experience