The first US President.
Who was George Washington?
The literary, artisic and historic period which covered the period from approximately 1750 - 1870.
What is the Romantic Period?
The detective who takes actively part in the detection by using his fists and gun, and often shows sympathy for the criminal.
Who is the 'hard boiled detective'?
The segment to which a product is aimed.
What is target group?
The author of 'The Reluctant Fundamentalist'.
Who was Mohsin Hamid?
The belief that anyone, regardless of where they were born or what class they were born into, can attain their own version of success in a society in which upward mobility is possible for everyone.
Which is The American Dream?
Writer of the 'Lyrical Ballads' and 'The Tables Turned'
Who was William Wordsworth?
The detective who uses his logical reasoning in solving the crime.
What is the classical detective?
The type of marketing with the purpose of making a product a brand stressing both tangible and intangible attributes.
Which is branding?
Samuel Huntington's thesis from 1993.
What is the Clash of Civilisations?
Noam Chomsky is Professor in this area.
Which is linguistics?
The writer of the poem 'The Eccoing Green'
Who is William Blake?
The author who is said to have written the first modern crime story?
Who is Edgar Allan Poe?
World known brands which can promote themselves without using the name; the logo is enough.
What are Super Brands?
The process of interaction and integration among the people, companies, and governments of different nations, a process driven by international trade and investment and aided by information technology.
What is globalisation?
Presidential Elections take place every...years.
What is four years?
The historic, literary, and artistic period which came after the Romantic Period.
What is the Victorian Period/Age?
The crime story which focuses on the reasons why a crime is committed.
What is the psychological crime story?
"When the consumers do not hesitate to choose it over other products and it therefore stands out as the only alternative."
When does the product become a brand?
The writer who wrote 'Fighting the Forces of Invisibility'
Who was Salman Rushdie?
A mass for the repose for the souls of the dead.
What is requiem?
'Poetry is the spontaneous overflow of powerful ...: it takes its origin from origin recollected in tranquility.'
What is 'feelings'?
The crime story in which the narrator is submissive and admires the detective.
What is the classical detective story?
The attributes of a product.
What are intangibles?
The sociologist who said, "We shall never be able to become the masters of our own history, we can and must find ways of bringing our runaway world to heel."
Who was Anthony Giddens?