COMPETITORS
WHAT COMPETITOR GIVES OUT FREE LEADS AND THEN TAKES AN ANNUAL FEE IF THE ADVISOR SIGNS UP THE LEAD AS A CLIENT?
ZOE FINANCIAL
IF A PERSON IS CLOSE TO RETIREMENT WOULD THEIR PORTFOLIO ALLOCATION HAVE MORE MORE STOCK OR LESS STOCK?
LESS STOCK = LESS RISK
WHAT DO YOU CALL A BABY DEER
FAWN
NAME ONE WIREHOUSE FIRMS
MERRILL LYNCH, WELLS FARGO, UBS, MORGAN STANLEY
OTHER THEN LEAD GEN PLATFORMS OR DIRECT ONLINE MARKETING ON PLATFORMS WHAT WERE (PRE-COVID) AND STILL NOW SOME WAYS ADVISORS WOULD GENERATE NEW CLIENTS? NAME 3
CLIENT DINNER AND SEMINARS, NETWORKING EVENTS, MAILERS, COMMUNITY OUTREACH, EXISTING NETWORK, LEADS FROM THIER COMPANY, ECT.
WHAT COMPETITOR IS THE MOST APPLES TO APPLES COMPARISON TO US AND IS ALSO ONE OF THE OPTIONS APPROVED FOR EJ ADVISORS?
WISER ADVISOR / PALADIN
ROUGHLY WHAT AGE IS THIS INVESTOR BELOW
60% STOCKS
20% BONDS
10% ALTERNATIVES
5% REAL ESTATE
5% CASH
YOUNGER THAN 40
WHAT DOES 60 BASIS POINTS MEAN AND WHY AM I ASKING ABOUT BAISIS POINTS?
.6% - ADVISOR ANNUAL FEE HE GETS OFF AUM
NAME TWO RIA FIRMS WE CAN WORK WITH
EDWARD JONES & LPL
WHAT ARE SOME OTHER WAYS ADVISORS CAN MARKET THEMSELVES OUTSIDE OF THE ONES ALREADY LISTED - LIKE WAYS THEY COULD DO IT ONLINE
LINKEDIN, FACEBOOK, GOOGLE, WEBSITE, ECT.
WHICH COMPETITOR IS WELL KNOWN AND ALSO REACHES AN AUDIENCE TO CREATE LEADS VIA HIS FINANCIAL CELEBRITY (RADIO SHOW, BLOG, ECT)
DAVE RAMSEY - SMARTVESTOR PRO
WHAT IS THE AGE OF THE TYPICAL SMARTASSET INVESTOR AND FOR BONUS POINTS WHAT IS THEIR AVERAGE AUM?
PRE-RETIRE OR RETIRE AND $700K
WHAT ARE 3 DIFFERENT TYPES OF RESPONSIBILITIES A FINANCIAL ADVISOR HAS (I MENTIONED 8 WITHIN PRESENTATION)
- GETTING NEW CLIENTS, TRADING WITHIN INVESTOR PORTFOILIOS, BUILDING INVESTOR PORTFOLIOS, MAINTAINING COMPLIANCE AND REGULATIONS, FINANCIAL DOCUMENTS, OFFERING ADVICE, ECT.
WHO WAS THE 2ND PRESIDENT
JOHN ADAMS
WHAT 5 LETTER WORD BECOMES SHORTER WHEN YOU ADD TWO LETTERS TO IT.
SHORT
WHAT COMPETITOR DOES A SORT OF BAIT AND SWITCH WHEN IT COMES TO GENERATING LEADS - MEANING THEY CREATE A FREE FINANCIAL PLAN BUT THE INVESTOR THEN AUTO QUALIFIES AS A LEAD
PLANSWELL
WHAT YEAR DID PROHIBITION END - PLUS OR MINUS 5 YEARS
1933
daily double!!! IF AN ADVISOR BUYS 20 LEADS AT $230 = $4,600 AND TELLS YOU HE HAS A 1% FEE - WHAT IS THAT ADVISORS PROFIT AFTER TWO YEARS IF WE BRING HIM A CLIENT WITH AN AUM OF $1,500,000. (ASSUMING THE ACCOUNT STAYS AT 1.5 MILLION?
$25,400
$1,500,000 X 1% = $15,000
$15,000 X 2 = $30,000
$30,000 - $4,600 = $25,400
IF A FIRM IS NOT LISTED ON OUR COMPLIANCE DOC AS A YES OR NO - CAN THAT ADVISOR JOIN THE PLATFORM?
YES - UNLESS THAT ADVISOR SAYS NO AFTER ASKING THIER COMPLAINCE
NAME SOME REASONS WHY SMARTASSET IS THE BEST OPTION FOR ADVISORS
NUMBER OF LEADS, TARGETING, PRICE, TRANSPARENCY AND VETTING
WHAT 90'S KIDS GAME SHOW THAT CAME BACK A FEW YEARS AGO - PORIGIONAL WAS HOSTED BY MARK SUMMERS
DOUBLE DARE
BONUS QUESTION! - WHAT IS THE PICTURE THAT IS NEARLY ON EVERY SLIDE
DOG WITH HEADSET
IF AN ADVISOR TEAM WANTS TO JOIN THE PLATFORM - CAN WE MAKE A PROFILE WITH JUST A TEAM PICTURE AND DESIGNATE IT AN OFFICE
NO - ONE NAME AND CRD PER PROFILE BUT YES TO TEAM PIC
WHAT DOES EJ STAND FOR
EDWARD JONES
WHAT TYPE OF ADVISOR THAT IS REGISTERED WITH NO DISCLOSURES MIGHT STILL NOT BE GOOD FOR THE PLATFORM (OR YOUR TIME) AND WHY?
FULL BOOK OF BUSINESS OR TARGETS SPECIFIC CLIENTS LIKE DOCTORS AS AN EXAMPLE