Written Communication
Describe a subject line.
It should be brief and clear.
What does KISS mean? Describe it.
Keep it short and simple
Examples of generalization and stereotyping.
Everybody knows.../ All women.../ All politicians…
Women like to cook.
What does "sexist language mean"? Give some examples.
waitress - server
stewardess - flight attendant
What are the Dos and Don'ts of Written Communication?
Use topic sentences.
Well structured, well-argued, well written.
Give alternatives (synonymes).
Put it shortly. Less is More. KISS.
Explain. Give arguments. Personalize.
Always say “he/she” or “they” if gender is unknown.
Use simple language. Avoid flowery language.
Punctuation, spelling, grammar, be careful of capital letters
Think about how direct or indirect you want to be
Be positive
What does "Online Etiquette" mean?
A set of rules for behaving properly online.
What are the attributes that our customers expect from us? (Customer expectations)
Value
Deliver
Balance
Honor
What is a "layout"?
the way that something is arranged
Why is America a "melting pot"?
A melting pot is a metaphor for a society where many different types of people blend together as one. America is often called a melting pot.
A place like that is a melting pot, because the people — despite their differences — manage to coexist and live together as one nation.
Why are we different?
- the way we communicate
What does "don't shout" mean?
CAPS, overusing the exclamation point
Should we use emoticons?
Sparingly
How do we make a white space?
Describe 6 rules for online correspondence.
Rule#1: Remember the human.
Rule#2: Behave as you would in real life.
Rule#3: Respect their time and bandwidth.
Rule#4: Make You Look Good!
Rule#5: Respect their privacy.
Rule#6: Forgive them their errors.
What does the 7th general tip "Get feedback" mean?
- using Grammar Checkers or a person to check your writing