Use In Media
How to Verify
Impact
Effectiveness
Real or Fake
100
Where do we see photographs used?
Answers may include but are not limited to:
News articles
Social media
Books
Posters
Magazines
Advertisements
100
What is the first step to verify a photo?
Establish the original creator
100
How can it impact companies?
false allegations, rumours, affects reputation of companies, affects business, may result in legal repercussions
100
Why do people believe articles that include pictures ?
People think that photos are evidence
100
Real Or Fake?
Shark in a flooded street.
Fake!
200
How do newspapers use photographs?
Visual aid
To grab reader’s attention
evidence
200
Name the 5 ws that you would ask to verify a photo.
Who, what, when, where, why, how
200
How does fake news & pictures impact your everyday life?
Receive misinformation on current events, result in more extreme opinions or stress, have to be extra cautious regarding looking at the media, you may spread fake news yourself
200
Are we aware that photos affect our perception of things?
No, we are not aware.
200
Real or Fake?
Pilot takes a dangerous mid flight selfie.
Fake! It is a photo shopped image.
300
Where would we see photographs being used to persuade?
News reports
Propaganda
posters
300
What is one way you can verify the time and location of a photo?
search it up, refer to the article, find other sources
300
What personal experiences can impact whether an audience believes fake news or not?
Personal bias, identity, age, childhood, access to different media sources
300
Do photos still affect our perception of facts regardless of the topic?
Yes, photos convince us that the information is true, no matter what topic the article is on.
300
Real or Fake?
April 2015
Nepal Earthquake: Two-year-old Sister Protected by Four-year-old Brother in Nepal
Fake!
This image was actually taken in Vietnam back in 2007.
400
Where would we see photos being used to entertain?
Blogs
magazines/art magazines
Newspaper
Social media
400
How would you verify the original creator/source of the photo?
Search up the photo, see if there is any articles that uses it and gives credit to the original creator.
400
Why is spreading fake news harmful to society?
easily manipulated society, community divided, hard to find and spread the truth, extreme opinions formed, rampant distrust
400
When people look at an article with a picture, what response does that trigger?
The intuitive response, "What feels right".
400
Real or Fake?
"Eco warriors" trashing Hyde Park
Fake! This image WAS taken in Hyde Park, but actually shows the aftermath of the 2019 4/20 gathering.
500
Why are photos used in the media ( name 4)
Convinces readers credibility of news
Captures readers attention
Adds visual context/ provides evidence
Promotes ideology/ certain value
Tells a story
Sell, inform, entertain, persuade, (propaganda, art, advertisements, news report)
500
Name the 5 steps on how to verify a photo
1. Establish the original creator/source
2. Find the location, date and time
3. Confirm the image is showing what the description says its showing
4. Question the photo with the 5ws
5. Examine the photo closely
500
How does the use of pictures make the negative effects of fake news worse ?
People are more susceptible to believe it, spreads faster, garners more attention
500
By what percent do pictures positively impact people’s opinion on an issue?
Photos positively impact a person's perception of an issue by 60-70%
500
Real or Fake?
Real! A hurricane destroyed everything that was standing up.