Media Literacy
When we tend to consume only media we agree with, what type of bias are we showing?
confirmation bias
What type of video goes on Video 2?
Broll video
What is a closed ended question?
A question that does not allow for elaboration and instead provides a one word response such as yes or no.
What is a close up shot?
A shot that zooms in to show the details of a photo.
What is a company's brand?
What the company values most/what it stands for
Which part of our brain works extra hard when we read something that goes AGAINST our confirmation bias?
The part that controls logic and reason.
What food item did Ms. Wimsatt compare video editing to?
pizza
What is an open ended question?
A question that allows for elaboration and a variety of answers.
Name three different types of camera shots in photography or video.
Wide shot, close up shot, medium shot, extreme wide shot, extreme close up shot
When marketing a product, you must know your _________ ___________.
Target Market
Why wouldn't a story on the history of social media be news?
It is not timely.
What two types of video goes on Video 1?
Interviews and voice tracks
What might be a good follow up question for the following: Ms. Wimsatt: "What are you doing this summer? Jacob: "Going on vacation."
Where are you going? Are you excited to go? What type of vacation are you going on?
At a concert, a shot of a sweat rolling down someone's face is an example of what type of shot?
An extreme close up or close up
True or false: Nike's brand is athletic gear.
false, Nike's brand is determination.
Name two questions you must ask to determine if something is news or not?
Is it objective?
Does it rely on facts?
Can you clearly identify the source?
Is it timely?
Is it new information?
What is Broll video?
Video that goes on top of your interviews and voice track that makes the story interesting. (The toppings of the pizza)
What is one reason that makes audio/sounds powerful?
They relate to our emotions or memories.
A wide shot is used to tell us about what?
The setting or environment
Name the 4 P's of the marketing mix.
Product, Price, Promotion, Place
There are two things that happen in our brain when we read something our confirmation bias agrees with. Name both.
1) The part of our brain that controls logic and reason turns off, and the emotional part of our brain kicks into overdrive.
2) Our body releases the hormone dopamine.
When video editing, there are four tracks. Name them in order from what goes on top to what goes on the bottom.
Text, Video 2, Video 1, Audio
Name three ambient sounds you might hear at a birthday party.
baloons popping, cheering, clowing out candles, ripping paper etc...
A drone shot of the Grand Canyon is what type of shot?
An extreme wide shot
Market a car to a busy soccer mom.
Product: mini van or suv Price: affordable
Promotion: enough room for everyone, washable seats Place: local car shop