Geography
Which country’s flag is a blue cross on yellow?
Sweden
Number of years in ATB’s strategy
10
Our survey platform
Qualtrics
PII
Personally Identifiable Information
Which shoe brand is commonly referred to as ‘Docs’?
Dr Martens
As of today, how many countries are there in the world?
195
The ‘middle innings’ refer to completing our goals toward 13 of these
Milestones
What does the acronym UAT stand for
User acceptance testing
D2C
Direct to Consumer
What geometric shape is generally used for stop signs?
Octagon
The flag of Morocco is mostly what color?
Red
ATB’s new slogan
‘Powering possibility’ or ‘We exist to make IT possible’
TRUE OR FALSE: The RI’s omnibus survey can be no longer than 6-7 minutes total
True
DEM
Differentiated Experience Model
Which classic TV game show originated the life line ‘Phone a friend’?
Who wants to be a millionaire
Which 2 countries does Mount Everest border
China and Nepal
These 4 components make up the ATB IDs
One ATB
Driven to Perform
Champions of belonging
Client Obsessed
This quantitative method is used to explore and measure client needs including basic needs and excitements. Can be used to help prioritize features.
KANO
EOR
Economic operating revenue
Larry Bird is a former player in what sport?
Basketball
What is the only country in South America that starts with an S?
Suriname
Year the first ATB branch opened in Rocky Mountain House
1938
This technique creates subsets of a market based on demographics, needs and behavioral criteria
Segmentation
CASL
Canadian Anti Spam Legislation
Helium, neon and argon are part of which class of chemical elements?
Noble gases