Purpose of Business
Influences on Business
Marketing
Finance
100

What is meant by the 'primary sector'?

Organisations that are involved in extracting raw materials.

100

Explain one drawback of globalisation.

- Fierce competition from overseas firms

- UK businesses are under threat of takeover from international firms

- New competitors

100

What is the difference between a customer and a consumer?

Customers purchase a product.

Consumer use a product.

100

What is the formula for closing balance?

Net cash flow plus opening balance.

200

List the four factors of production.

Land, Labour, Capital, Enterprise

200
Explain one effect that an increase in employment (nationally) might have on a business.

- Higher sales: more people employed = increased spending

- Increased employment costs: businesses compete to employ workers, usually by paying them more

200

Explain two ways to segment a market.

- Gender

- Age

- Location

- Income

- Stage of life cycle

200

How do you find a business's gross profit?

Gross profit = Revenue - Cost of Sales

300

Explain the difference between unlimited and limited liability.

Limited liability: there is a limit to how much a business owner can owe.

Unlimited liability: the owner's personal possessions are at risk if there are any problems.

300

State one reason why a business might decide to use cloud computing services?

- Cloud services allow businesses to analyse data and identify trends

- Cloud services allow businesses to respond quickly to market changes

300

Explain loss leader pricing.

A business sells one product at a loss in the hope that customers will buy other products as well.

300

What is the formula for average rate of return?

400

What is a private limited company? (LTD)

A company that cannot publicly advertise its shares for sale. (Often owned by family members)

400

Explain the situation which must occur for a monopoly to take place.

When a business does not face any competition in a particular market.

400

What is the Boston Matrix?

A model that looks at products in terms of their share of the market and the growth of that market.

400

Identify the margin of safety.

The space between the BEP and current production (total sales).

500

What is the difference between internal growth and external growth?

Internal growth: "organic growth", when a business expands by selling more of its own products.

External growth: a business expands by joining with another business.

500

Explain one element of the Consumer Rights Act.

- Product quality

- Returning goods

- Repairs and replacements

- Delivery rights


500
Identify the stages of the product lifecycle.

500

What is the formula for net profit margin, and what does this compare?

Net profit margin = (net profit / revenue) x 100

This profit ratio compares a business's net profit for a trading period with the revenue figure for the same period.