Buying priorities
When comparing products, German consumers tend to favor:
C) Products with detailed reviews
The most popular product category for online purchases in Germany is:
A) Clothing and shoes
This product category sees the highest consumer spending in Germany:
C) Automotive
For big-ticket items, German consumers prioritize this aspect of the product:
German consumers in this age group are the most frequent online shoppers:
B) 25-34 years
The fastest-growing product category in German e-commerce is:
A) Health and beauty
German consumers prefer this type of packaging:
B) Eco-friendly and minimal
This international e-commerce platform is among the most popular for German consumers:
B) Amazon
For household appliances, German consumers typically prioritize:
A) Energy efficiency
This is the most important factor for German consumers when choosing which products to buy.
B) Sustainability
A growing trend in online shopping in Germany is the rise of:
A) Subscription services
German consumers are more likely to switch brands if they offer:
A) Eco-friendly options