AIM Process Planning
Definition of Audience Analysis
A. Focuses solely on the audience's demographics without considering their interests or motivations.
B. Determining the financial status of the audience and their geographic location.
C. Identifying the characteristics of the audience and understanding their needs and motivations.
C. Identifying the characteristics of the audience and understanding their needs and motivations.
Definition of Persuation
A. Using only emotions to pressure someone into agreeing without considering their perspective.
B. Using words, emotions, and logic to shift someone's thinking to adopt your perspective or take action.
C. Convincing someone through threats and manipulation to ensure they agree with your viewpoint.
B. Using words, emotions, and logic to shift someone's thinking to adopt your perspective or take action.
Define Logos method of persuasion?
Persuasion through logical arguments, evidence, and reasoning
Definition of Information Gathering
A. Collecting detailed facts and data about a product before putting it into action.
B. Memorizing facts and data about a product without doing any research
C. Only concerned with collecting opinions about a product
A. Collecting detailed facts and data about a product before putting it into action.
Key Trait of Personal Touch
A. Impersonal
B. Unapproachable
C. Abstract
D. Negative
E. None of the above
E. None of the above
Define Ethos method of persuation?
Persuasion through the speaker's credibility or authority.
Define Message Development
Message Development is to gain attention of your audience and explain why the information is important to them
Example of Authority & Halo Effect
A. Social Media Influencer
B. Actors
C. Firefighter
C. Firefighter
Who created the three greek methods of persuation?
Aristotle