Marketing Strategies
The plan that helps a business meet its overall goals and objectives
Revenue
The money a company earns from the sale of its products and services.
Income paid as a percentage of sales made by a salesperson
Commission
what is social media marketing?
Social media marketing is the use of social media platforms and websites to promote a product or service
Assets
The property or items of value a business owns.
Payment for work and is usually calculated on an hourly, daily, or weekly basis
wages
Promotion Strategies
Promotion is the process of communicating with potential customers in an effort to influence their buying behavior.
The Four P’s of Marketing
Product, Price, Place, Promotion
Accounting
The system of recording business transactions and analyzing, verifying, and reporting the results
Personal Finance Management
review
Promotional Mix
Promotional mix is a combination of the elements used in a promotional campaign.
Market Segmentation
The process of dividing the market into smaller groups
Income received from employment
Earned Income
Sales Promotion
Promotional Mix
Target Market
The first step in developing a marketing strategy is to identify the target market. This is also known as market identification.