RCCE 1
What is the 1st component of RCCE IM plan ?
Define the situation and objectives of the RCCE-IM plan.
They are those who influence over our primary audiences.
Secondary Audiences
It is the audience that is most affected.
PRIMARY AUDIENCE
What is the last component of RCCE-IM Plan?
Define monitoring ang evaluation plan.
_____is profiles of audience segments that help us contextualize interventions to the individual needs, concern, challenges and realities of specific groups of people or audience segments.
Audience Persona
Site 3 examples of Secondary Audiences.
Peer/Family Networks
Health Sector Networks
Youth Leaders
Religious Leaders
Celebrity/Musicians
Community Groups
Social Media Influencers
_____is a component of RCCE-IM plan that budget out you activities according to your timeline to implement to reach your priority audience and secondary audiences.
Create a time and align with budget
Site 3 examples of Primary Audiences.
Mothers
Caretakers
Children under 5
Lactating women
Livestock workers
Healthcare workers
What to consider in an early stage of an outbreak ?
Scale, Lack of information, Immediacy, Rapid change, Threat, Time
To effectively control the narrative, we need to simultaneously develop the following:
RCCE plan, Message development, Dissimination
8 principles of effective messaging in outbreak that can drive people to trust information:
Accessible, Actionable, Accurate and credible, timely, Understood, Follow-up
Give 5 behavioral determinants:
Knowledge, Attitude, Cultural Norms, Stigma, Risk perception, self-efficiency, response-efficiency, Power dynamics, Policy Environment, Access to resources, Access to services, Trust, Social norms, Gender norms, Access to technology