ethos
¿Cuál es el espíritu?
el espíritu característico de una cultura, época o comunidad, manifestado en sus creencias y aspiraciones.
¿Qué es el ethos?
"By donating only fifty cents a day, you can help give a child clean drinking water." What rhetorical appeal is this, and what emotion does it evoke?
Pathos,
Set of traits and modes of behavior that make up the character or identity of a person or a community.
ethos
Smoking around kids is dangerous because the defenseless children are exposed to dangerous chemicals that can lead to coughing and difficulty breathing and could even lead to deadly asthma attacks." What is the main persuasive technique used here?
Questions can be phrased as a statement to identify (e.g., "This is an appeal to authority and credibility," answer: What is ethos?) or require a deeper understanding (e.g., "What rhetorical device does a celebrity endorsement use to persuade its audience?"
answer: What is ethos?).
In an argument for stricter gun control, a speaker shares a story of a parent who lost their child in a school shooting. What rhetorical appeal is the speaker using, and what is the goal of this appeal?
Pathos, the goal is to evoke sadness and anger to build support for the speaker's position.
As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results.
A commercial for a charity features a sad-looking puppy in a cage, tugging at the viewers' heartstrings. What rhetorical appeal is being used in this advertisement?
Pathos, using pity to persuade the audience to donate
When a celebrity endorses a product, they are using this appeal to make a connection through their fame.
What is ethos?