Chapter
1
1
What is an FBO
Fixed base operator
The style is best applied in situations when time is a constraint in allowing group input, or when the leader is the most knowledgeable group member
Authoritarian
Marketing in aviation
Gain money
Make improvements
Expand
Profit
•Reward for Effort
•Reward for Risk
•Return on Investment
•Profit to Sales Ratio
Spring break
March 16-20th
2 types of aircraft
Heavier than air
Lighter than air
The style is best applied when sufficient time is available for input from the larger group, or when the leader is not the most knowledgeable group member
Participative
Marketing defined
•Identifying customer needs
•Purchasing or producing goods and services to meet those needs
•Determining the price and place dispense items
•Prospecting
•Promotion
•Selling
Reward for effort
Th possibility of some being left over after bills are paid
Assignment 4.3 due date
Sunday February 22 midnight
Advancement in technology
●Extra long range
●Fuel efficiency
●Quieter aircraft
●Extra capacity
●Increased Speed
●Comfort / Luxury
●Avionics systems that do not require a pil
Time management best strategy
Delegation
Trends that affect aviation
Terrorism and Its Aftermath
•Fractional Aircraft Ownership
•Encouraging New Pilots
•Sport Pilot Certification
•Airport Closures
•Technology
•Tort Reform
Hobby business
A love of one’s occupation to the point where profit is NOT a concern
Boeing and future fuel
The manufacturer aims to reach net-zero carbon emissions at their facilities and encourage the use of 100% SAF (sustainable aviation fuels) in their commercial airplanes by 2030
Full service FBO includes…
Charter operations, Pilot training, Aircraft rental/sightseeing, Aerial photography
•Crop dusting/application, Aerial advertising/surveying
•Passenger transportation, Aircraft sales/service
•Sale of aviation petroleum products, Repair/Maintenance of aircraft, Sale of aircraft parts
Delegation
Giving someone a task and the authority to do it, but you still own the result.
Clearly identifying the business
Goals
Products market
Realizing profit
Profit Orientation
•Cost Control
•Planning
•Marketing Orientation
•Information System Design
•Records
•Depreciation Practices
•Inventory
•Bad Debts
•Managerial Decisions
•Cash Flow
If I get two friends to sell what I am selling and they also get two friends each to do the same
Pyramid scheme
Deregulation act
1978
Time management strategy
•Plan your work and work your plan
•Organize papers relating to future dates and projects
•Sort tasks into priorities (urgent, important, or not)
•Work out 6– 7 goals with your manager
•List goal-related tasks with Start and Finish dates
•Use an electronic task organizer
•Use a notebook or electronic note keeper
•Eliminate avoidable distractions
•Identify Energy Vampires within your work group
Security after 9/11
TSA
Profit objectives
•Profit Maximization
•Satisfactory Profit
•Non-Momentary Profit
•Hobby/Business
•Social Responsibility
True or False: a Sport Pilot is required to have a medical certificate provided by an AME
False