Ethos/Pathos/Logos
Connectors
Vocab (Tech & Marketing)
Grammar
Grammar 2
100

Define "Pathos" in one word.

"Emotion"

100

Give a connector used to start a list.

First/Firstly

100

What do we call a short, catchy phrase used in advertising?

A slogan

100

Correct the mistake: "He don't like Apple products."

He doesn't like Apple products.

100

Which word do we use to give a strong recommendation: "You should buy it" or "You can buy it"?

Should

200

If a famous YouTuber promotes a new phone, which method is it?

Ethos--Credibility

200

Which connector shows a contrast: Moreover or However?

However

200

If everyone is suddenly using an app, we call it a ________.

Trend

200

Make a comparison: "The iPhone is (expensive) ________ the Nokia."

More expensive than

200

Complete the sentence with the future tense: "In 2030, robots ________ (help) doctors in every hospital."

Will

300

Identify the method: "This battery lasts 48 hours and charges in 5 minutes."

Logos / Logic

300

Which connector shows a result: Therefore or Because?

Therefore

300

Define "User-friendly".

Easy to use or understand

300

Put in the correct order: "never / my / I / during / use / phone / class."

I never use my phone during class

300

Correct the mistake: "You shouldn't to buy this phone, it is too expensive."

You shouldn't buy

400

Identify the method: "As a software engineer for 20 years, I recommend this app."

Ethos

400

Complete: "The laptop is fast. ________, it is very light."

Moreover / In addition / Furthermore

400

______ refers to how much people recognize or know a brand.

Brand awareness

400

Use a modal to give advice: "You ________ buy this laptop, it's great!"

Should

400

Which one is for things we can count (like phones)? "There are too much apps" or "There are too many apps"?

Too many

500

Which two methods are combined here: "90% of doctors (A) say this vaccine saves lives (B)"?

Answer: A=Ethos, B=Logos/Pathos

500

Create a sentence using "On the other hand" about social media.

e.g., Social media is fun; on the other hand, it can be addictive

500

Explain the difference between "Target Audience" and "Customer".

Target is who you WANT to sell to; Customer is who ALREADY bought it

500

What is the comparative form of "Good" and "Bad"?

Answer: Better and Worse

500

Complete the sentence: "If this product is a success, the company ________ (become) very famous."

Will become