Greenwashing
This marketing strategy makes consumers believe a company is more sustainable than it actually is.
What is greenwashing?
This industry sells products such as makeup, skincare, and perfume.
What is the beauty industry?
Working extremely long hours with little rest can negatively affect this.
What is employee well-being?
This focuses on how companies take responsibility for society and the environment.
What is Corporate Social Responsibility?
This term describes the journey of a product from raw materials to the customer.
What is a supply chain?
This industry is often criticized for “conscious collections” while still producing large amounts of waste.
What is the fast fashion industry?
This social media platform is heavily used by beauty influencers and brands.
What is Instagram?
This type of labor is illegal in many countries and heavily criticized globally.
What is child labor?
This includes actions like reducing pollution and improving sustainability.
What is environmental responsibility?
This environmental issue is increased by transporting products long distances worldwide.
What is carbon emissions?
This consumer behavior involves researching companies before buying products.
What is conscious consumerism?
This environmental issue is caused by excessive plastic packaging in cosmetics.
What is plastic waste?
Companies are expected to respect these basic freedoms and protections for workers.
What are human rights?
Companies often publish these to explain their ethical and social initiatives.
What are CSR reports?
This economic model focuses on reusing, repairing, and recycling products.
What is circular economy?
Consumers may look for this to see whether a company treats workers fairly and sustainably.
What are ethical working conditions?
Companies often publish these documents to explain sustainability goals and ethical initiatives.
What are sustainability reports?
This happens when workers are paid too little for the amount of work they do.
What is unfair wages?
This abbreviation stands for Environmental, Social, and Governance.
What is ESG?
Using fewer natural resources supports this environmental goal.
What is sustainability?
This term describes openness and honesty about environmental impact.
What is transparency?
This term describes products not tested on animals.
What is cruelty-free?
This trend encourages consumers to buy large amounts of makeup and skincare products online
What is consumerism?
Unlike traditional financial reporting, ESG focuses heavily on these broader impacts.
What are environmental and social impacts?
Products designed to last longer support this concept.
What is sustainable design?