Retention Basics
METRICS (KNOW YOUR NUMBERS)
CALL CONTROL
VERIFICATION (HOT TOPIC 🔥)
COACHING FOCUS
100

What is the minimum number of save offers required on a cancel call?

Answer: 2

100

What is the QA goal?

Answer: > 90%

100

How long before dead air becomes an issue?

Answer: 10 seconds

100

Name ONE required verification field

Answer: First and Last Name, address, phone, email, ZIP

100

What is one common reason agents lose QA points recently?

Answer: Dead air

200

What should you do BEFORE offering a save?

Answer: Acknowledge & empathize with the customer concern

200

What is the Retention goal?

Answer: > 40%

200

How often should you check back while on hold?

 Answer: Every 60–90 seconds

200

True or False: If you called the customer, you don’t need to verify phone number

Answer: False

200

What is being missed in early call flow?

Answer: Acknowledgment/empathy

300

True or False: If the customer says they are moving, you can skip retention attempts

Answer: False

300

ACW should be:

 Answer: < 30 seconds

300

What’s better than silence during research?

 Answer: Narrating what you’re doing

300

What missing verification item commonly does not get verified? Verification counts for 10 points. 

Answer: ZIP code

300

What opportunity is often missed when customers say they may return?

Answer: Future pricing / value reinforcement

400

Name one alternative to cancellation you can offer

Answer: Frequency change, discount, service adjustment, transfer to friend/family

400

What is the FCR goal?

Answer: > 60%

400

Customer won’t stop talking – what’s the skill to use?

Answer: Polite interruption / call control

400

Why is full verification important?

Answer: Security + QA compliance

400

What is a frequent audit gap on retention calls?

Answer: Not making 2 offers

500

What is the BEST order?

A. Offer → Verify → Empathize
B. Verify → Offer → Empathize
C. Empathize → Discover → Offer

Answer: C

500

Why does missing verification hurt your QA score so much?

Answer: It is a high-point section (major scoring category)

500

What’s ONE tool you can use to fill dead air AND add value?

Answer: Web portal explanation

500

Complete this: “Even on outbound calls, we must __________”

Answer: fully verify all account details

500

What is the BEST way to reduce dead air AND improve flow?

Answer: Narrate + use tools (web portal, account review statements)