Baby Boomers
(1946-1964)
(1946-1964)
This Swiss city hosted the very first Eurovision Song Contest in 1956, back when today's Boomers were toddlers.
What is Lugano?
Tim Berners-Lee proposed the World Wide Web in 1989 while working at this Swiss research organisation near Geneva.
What is CERN?
This shared European currency went into electronic use in 1999 and appeared as physical notes and coins in 2002, right as older Millennials started their first jobs.
What is the euro?
This Swedish teenager's solo "school strike for climate" outside parliament in 2018 sparked a global youth movement.
Who is Greta Thunberg?
Starting in 2020, many Generation Alpha children attended kindergarten or school lessons over this video-calling platform during lockdowns.
What is Zoom?
Swiss engineer George de Mestral patented this two-sided fastener in the 1950s after studying burrs stuck to his dog's fur.
What is Velcro?
On November 9 of this year, the Berlin Wall fell - a moment many young Gen Xers watched live on TV.
What is 1989?
Switzerland joined this passport-free European travel zone in 2008, making weekend road trips across borders effortless.
What is the Schengen Area?
In a 2016 referendum, this country voted to leave the European Union, dominating headlines throughout Gen Z's teenage years.
What is the United Kingdom?
Released to the public in late 2022, this AI chatbot quickly became many students' go-to (and some teachers' least favourite) homework helper.
What is ChatGPT?
This 1957 treaty, signed by six European nations, laid the legal foundation for what later became the European Union.
What is the Treaty of Rome?
This Swedish flat-pack furniture giant opened its very first store outside Scandinavia in Spreitenbach, Switzerland, in 1973.
What is IKEA?
Launched in 2004, this social network had spread to most European university campuses within just a couple of years, becoming a Millennial rite of passage.
What is Facebook?
This Estonian girl group represented Switzerland at Eurovision 2005 with the song "Cool Vibes," despite not being Swiss themselves.
Who is Vanilla Ninja?
In a 2023 referendum, Swiss voters approved this law aiming for net-zero greenhouse gas emissions by 2050.
What is the Climate and Innovation Act (Climate Protection Act)?
In this year, Swiss women finally won the right to vote in federal elections decades after most of Europe.
What is 1971?
This 1992 treaty, signed in a Dutch city, formally created the European Union and paved the way for a shared currency.
What is the Maastricht Treaty?
This tennis star won his first Wimbledon title in 2003, kicking off a rivalry-filled era Millennials grew up watching.
Who is Roger Federer?
This short-video app, launched internationally in 2017-2018, became a defining Gen Z pastime - and a headache for some governments' security reviews.
What is TikTok?
This French capital hosted the 2024 Summer Olympics, giving many Generation Alpha kids their first vivid Olympic memories.
What is Paris?
This Swiss sculptor, born in the mountain village of Borgonovo, became famous for his tall, spindly bronze figures — one of which sold at auction for over $100 million.
Who is Alberto Giacometti?
This Swiss driving rite of passage, a road tunnel opened in 1980, became, for a time, the longest of its kind in the world, running under the Gotthard massif.
What is the (old) Gotthard Road Tunnel?
In 2016, Switzerland opened this rail tunnel beneath the Alps at 57 km, the longest and deepest in the world
What is the Gotthard Base Tunnel?
In this Swiss city, scientists at CERN confirmed the existence of the Higgs boson particle in 2012.
What is Geneva?
In 2025, Swiss voters approved a national digital identity system in a referendum a tool many Generation Alpha kids may use their entire lives.
What is the e-ID (electronic identity)?