Staying On Brand
This four-word phrase appears prominently as Penn State’s brand statement.
What is We Are Penn State?
The number of social media posts created in the past year
What is 213?
This process ensures all marketing and strategic communications materials meet university requirements.
What is University Brand Review?
This team member just bought their first house.
Who is Colton?
Penn State departments and units are generally not allowed to have their own one of these commonly used branding tactics.
What is a logo?
Penn State’s signature dark blue is officially called this.
What is Nittany Navy?
This is the most commonly visited page on our Resource Portal.
What is the Forms page?
All event promotional materials must contain this statement.
What is the accommodations statement?
This team member is seriously worried that their face will appear on a billboard on a highway, someday.
Who is Liam?
All University stationary and business cards must be ordered through this unit.
What is Multimedia Print Center?
Penn State’s brand palette gives this color a name inspired by the famous stadium tradition of wearing white.
What is White Out?
The highest number of likes on a single Fox Instagram post
What is 618?
Before any freelance photographer or videographer can work with the University, they must sign a contract with this Penn State department.
What is Licensing?
Audio and visual content should always include this for individuals with hearing disorders.
What are captions or subtitles?
This is the preferred external name for our university.
What is Penn State?
The number of total, designed emails sent from Marketing Cloud in the past calendar year
What is 604,420?
On a Penn State website, you should almost never link to this.
What is a commercial website?
This team member’s son shares a first name with a renowned action and sci-fi movie director
Who is Colton?
This editorial style is the basis for Penn State communications, excluding news stories.
What is the Chicago Manual of Style?
This font is recommended for use in Penn State PowerPoint presentations.
What are Franklin Gothic and Rockwell?
Number of Fox Graduate School webpage views in 2025 (across the public website, portal, and graduate application)
What is 4.6 million page views?
This Penn State unit is the steward of policies mentioned in this Jeopardy game.
What is the Office of Strategic Communications?
This team member would much rather be playing video games right now.
Trick question! Who are Liam and Nichole?
This is what's in my pocket right now
What is a piece of candy?