CventIQ & Brand
This is the name for the AI/intelligence powering Cvent’s platform; it is purpose-built for event workflows rather than generic AI.
CventIQ
A hotel says its sales team is unsure which group opportunities deserve attention. What question could you ask to understand how it prioritises today?
How do you currently decide which planners or group opportunities to prioritise?
A hotel says planners rely on static PDFs and struggle to picture the venue. What question could you ask about how planners evaluate the space today?
How are planners currently visualising your layouts and assessing whether the space will work for their event?
A hotel says rooming lists are maintained across spreadsheets and email. What question could you ask to understand the current process?
How do you manage rooming-list changes today, and where does the process require the most manual work?
This solution gives licensed hotels access to market RFPs that planners send “to the market,” allowing the hotel to choose whether to bid.
RFP Showcase
Name two foundations that make CventIQ more relevant to event and hospitality work than a standalone generic AI tool.
event context/workflows, Cvent expertise or proprietary data, and enterprise guardrails
A hotel says its team spends too long gathering information before responding to RFPs. What question could you ask to connect that pain to a business outcome?
If your team could identify the best-fit RFPs and respond more strategically, what would that change for your pipeline or win rate?
A hotel says remote planners often need a site visit before they feel confident choosing a venue. What question could you ask to explore the effect on the sales process?
How do those visits affect the time it takes to reach a decision, especially for planners who are not local?
A hotel says it cannot see room-block pickup clearly until close to the cutoff date. What question could you ask about the impact?
How does that limited visibility affect your ability to act early or manage the block?
This tool helps a hotel create polished, personalised proposals faster; it complements the opportunity flow from RFPs rather than generating those opportunities itself.
SCP
A prospect says, “We already use AI.” What is the better CventIQ conversation move: list capabilities, or connect to a workflow problem?
start with the workflow problem and connect one relevant CventIQ example to its outcome
A hotel says it lacks visibility into competitors and market demand. Give one useful GPI discovery question.
How do you currently understand how your property is performing against competitors or where demand is shifting?
A hotel says sales, operations, and planners sometimes work from different versions of a room layout. What question could you ask to uncover the impact?
What happens when those teams are not aligned on the same layout, and how does that affect planning or client confidence?
Our spreadsheet process works fine.” What follow-up question could you ask to explore whether larger groups or late changes create friction?
That makes sense. What tends to become difficult when the group gets larger or changes come in late?
What is Cvent Match?
Cvent Match is a targeted visibility add-on for eligible CSN Diamond venues. It boosts a venue’s existing listing in organic search when a planner’s search matches selected criteria, such as event duration, attendee count, peak room nights, or event start month
AI is reshaping workflows while buyers face more scrutiny over event spend. What industry shift helped make this an inflection point for Cvent’s brand?
Rapid AI-driven change and rising expectations for proof and measurable event outcomes
Beyond a new look, what broader customer promise is the refreshed brand meant to communicate?
events are a growth engine, and Cvent is evolving to help customers deliver higher-performing events and measurable outcomes