SEO
Social Media
Experts & Strategy
100
What does SEO stand for?

Search Engine Optimization

100
Which social media platform are Gen Zs using the most these days?

TikTok, and Instagram secondary

100

What are the top things to remember when building a site? (User-perspective?)

Speed, mobile friendliness, accessibility

200

What search ENGINES do you want to be ranking on?

Google, Bing

WINNER

200
What type of media is mostly viewed these days, on social media?

Reels / Videos / Long-form

200

What does UX stand for?

User experience?

WINNER

300
How many ranking factors are there for ranking on Google?

Circa 200

300

How many social platforms should you be on to make the most of your marketing efforts?

A maximum of 4

WINNER

300
You can make ____% for every $1 you spend on Ads

200%

400

What is metadata?

Information you place in the backend of your site - on photos, on pages, page titles, so you can rank on Google
400
What do you use to learn more about your audience behaviours, on Meta platforms and LinkedIn?

Insights / Dashboard

400
You can make $____ for every $1 you spend on email marketing

36-42 dollars

500

Use THESE to help you rank on Google, throughout your site, relevant to your industry or what you sell

Keywords

WINNER!

500
What should you be doing on SOCIAL media to have more profile visits?

Engagement - BE SOCIAL

500

What are the main ways to advertise your business online?

Meta ads, Google ads, organic social and SEO

WINNER