Surveys
How many questions should you have in a survey?
What is fewer than 5 or 6?
Who is primary research done by?
Yourself or someone within your organization
What is primary research?
What is directly from you or your coworkers?
What type of survey is more effective for gathering responses in modern business settings?
What is an online survey?
What are common types of primary research?
What are surveys or interviews?
What is secondary research?
What is data other people have collected?
This type of survey question should avoid influencing the responder's answer.
What is a non-leading question?
Who is secondary research done by?
Someone else and then analyzed by you
What is a leading question?
To ensure clarity, survey questions should only focus on what?
What is a single idea per question?
What are the two types of research?
What is primary or secondary?
What is the process of collecting and analyzing data to solve a problem or make a decision?
What is research?
A survey asks, "Don't you think our product is great?" What is the problem in this question?
What is a leading question?
It varies (weeks, months, or years)
What is the method of gathering information by asking people structured questions?
What is a survey?