Media Systems
Which type of media system is content controlled by elites and authorities for the supposed good of society as a whole?
What is Authoritarian
Which stage of media ownership best describes the status of the U.S. at the founding of the nation?
What is Independent Ownership?
The first major disruption to the dominance of broadcast TV came from ___.
What is YouTube?
Which theory explains that media messages are passed through a series of decision points before they reach an audience?
What is gatekeeping?
This occurs when viewers are exposed to limited or one-sided information and fail to see beyond it.
What is a media bubble?
In which type of media system does the media rest in the hands of the public?
Who is considered the first media baron?
What is William Randolph Hearst?
The purpose of the first peer-to-peer file-sharing service, Napster, was to share ___.
What is songs?
People often think media messages affect others but not themselves is known as which phenomenon?
What is third-person effect?
This theory suggests that media users actively seek out media to meet specific needs.
What is Uses and Gratifications theory?
Which media system would most likely feature media outlets free from government oversight But have professional “rules”?
What is Social Responsibility?
The ______ rule of 1975 forbade newspapers from owning TV stations in the same media market.
What is Cross Ownership?
A community without a viable media outlet is known as a(n) ___.
What is a news desert?
This theory posits that media messages are injected into people’s heads like a hypodermic needle creating direct outcomes.
What is magic bullet theory?
Decoding messages within media and Determine how messages can create personal influence and then act is ___.
What is media literacy?
In which type of media system does the government own and control all media outlets?
What is Soviet Communist?
A private equity firm comprised of companies who pool their money to purchase various investments is known as a ______.
What is a hedge fund?
The false sense that we have more control over what we consume than we actually do is known as ___.
What is illusion of choice?
This theory occurs when media practitioners place emphasis on certain aspects of a topic thus influencing consumers’ views.
What is framing?
This analysis is useful for exploring an audience’s interests, affinities, and emotions.
What is psychographics?
Imagine you work for a media outlet in which government censorship is common and you aren’t allowed to run any stories that might critique the elite ruling class. Sharing information that contradicts those in charge or paints them in a negative light can lead to serious sanctions. What type of media system is in place?
What is authoritarian?
Which stage of media ownership best describes the status of America during the Colonial period?
What is government control?
Five major organizations that controlled Hollywood with an iron fist in the 1930s and 1940s was known as ______.
What is the studio systems?
Which media theory explains that a person is likely to refrain from voicing their opinion when they perceive their opinion to be in the minority?
What is spiral of silence?
According to the text, the massive increase in the depth and breadth of media options over the last 25 years has led to.