I'm Your Customer
This company’s strength lies in vertical specialization across aviation, marine, and outdoor markets.
What is Garmin?
This hyperscaler wasn't born as a cloud business — it was built internally to solve its own engineering teams' inability to deploy infrastructure fast enough, then packaged and sold to the world as a commercial product
What is AWS (Amazon Web Services)?
This West Texas musician helped pioneer early rock and roll before his career was cut short at a young age.
What is Texas (Buddy Holly)?
"A-B-C. A — Always, B — Be, C — Closing. Always be closing."
What is Glengarry Glen Ross (1992)?
"Strong enough for a man, but made..."
What is "...for a woman" — Secret deodorant?
This company connects insurers, repair shops, and vehicle data to streamline the claims process.
What is Solera Holdings?
This hyperscaler's global network runs almost entirely on its own privately owned subsea cables and terrestrial fiber — making it simultaneously Equinix's largest interconnection customer and its most credible long-term threat to cross connect revenue
What is Microsoft Azure?
This Louisiana university’s selective admissions process ensures that nearly all applicants with a pulse are given serious consideration. Daily Double
What is ULM? (Warhawks)
"The single most important thing is to make people happy. If you are making people happy, as a side effect, they will be happy to open up their wallets and pay you."
What is The Wolf of Wall Street (2013)?
"Soup is good..."
What is "...food" — Campbell's?
This company focuses on helping active-duty service members, veterans, and their families achieve homeownership.
What is Veterans United?
This hyperscaler was founded in a Menlo Park garage in 1998 by a Stanford PhD student who named it after the mathematical term for the number 1 followed by 100 zeros — a nod to the scale of information it intended to organize
What is Google?
In 1861, this Mid-South state became the first in the nation to grant women the right to vote in local elections — nearly 60 years before the 19th Amendment
What is Kansas?
"Greed, for lack of a better word, is good." Daily Double name the movie and year.
What is Wall Street (1987)?
"Don't leave home..."
What is "...without it" — American Express?
This company provides software that helps organizations align projects with overall business strategy, not just track individual tasks.
What is Planview?
This company's aggressive push into healthcare IT — anchored by a $28 billion acquisition of an electronic health records giant in 2022 — makes it a credible competitive threat in the same healthcare vertical where Equinix targets McKesson and BJC HealthCare
What is Oracle (acquisition of Cerner)?
This Hope-born Rhodes Scholar became the youngest governor in U.S. history at 32, later survived a primary comeback so improbable his campaign coined a phrase — "The Comeback Kid" — that entered the permanent political lexicon
What is Arkansas (Bill Clinton)?
"Life moves pretty fast. If you don't stop and look around once in a while, you could miss it."
Ferris Bueller's Day Off (1986)
"When you care enough to send..."
"...the very best (Hallmark)
This company is one of the largest players in global grain and oilseed markets.
What is Bunge Limited?
This hyperscaler's "Dedicated Region" product is its most direct threat to Equinix colocation — it deploys a fully managed cloud region inside a customer's own data center, eliminating the need to send workloads to a shared public cloud facility
What is Oracle Dedicated Region (OCI Dedicated Region)?
This Wichita-born actress won back-to-back Academy Awards in the 1990s for two consecutive films — a feat only one other actor in history has matched — and remains one of the most decorated performers in Hollywood history
What is Kansas (Hilary Swank)?
"With great power comes great responsibility."
Spider-Man (2002)
"Look, Ma,..."
What is "...no cavities" — Crest toothpaste?